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Selling on Bed Bath & Beyond

Interested in selling via Bed Bath & Beyond? Then you’ve come to the right place. In the table of contents below you can see (and click on) what we will cover in this article.

Why sell via Bed Bath & Beyond?

Bed Bath & Beyond is a well-known retailer that offers a wide range of products for the home. They have been in business for over 40 years and have a strong reputation for quality and customer service. As a seller on Bed Bath & Beyond, you have the opportunity to reach a large audience of shoppers who are looking for high-quality products for their homes. With their extensive selection of products and their commitment to customer satisfaction, Bed Bath & Beyond is a great platform for sellers who want to grow their business and reach new customers.

Advantages of selling on Bed Bath & Beyond via e-tailize

  • Wide customer base
  • Established brand recognition
  • High foot traffic in stores
  • Online and in-store sales channels
  • Flexible return policy
  • Access to marketing and promotional opportunities
  • Personalized product recommendations
  • Easy-to-use vendor portal

Fully integrate Bed Bath & Beyond with your systems

Do you want to manage Bed Bath & Beyond and any other future or current marketplace(s) in one place? At e-tailize you can accommodate the following functionalities:

  • Sell ​​on marketplaces across Europe (over 100 integrations)
  • Centralized order management (automatic & manual)
  • Centralized inventory management
  • Full PIM system specifically designed for marketplaces
  • Easily post products on marketplaces
  • Integration with all kinds of fulfillment software (e.g. MyParcel, Picqer, and more)
  • Connection with the well-known CMS platforms (Shopify, WooCommerce and more)
How do you sell on Bed Bath & Beyond
Step 1
Register Your Business

Before you can start selling on Bed Bath & Beyond, you need to have a registered business. This means obtaining all necessary licenses and permits required by your state and local government.

Step 2
Create an Account on Bed Bath & Beyond

Once your business is registered, you can create an account on Bed Bath & Beyond’s marketplace. This will allow you to list your products and start selling to their customers.

Step 3
Set Up an e-tailize Account

To streamline your selling process, you can use e-tailize to manage your inventory and orders across multiple marketplaces. Set up an account with e-tailize and connect it to your Bed Bath & Beyond account.

Step 4
Upload Your Products to Bed Bath & Beyond

Using e-tailize, you can easily upload all of your products to Bed Bath & Beyond’s marketplace. This will ensure that your inventory is up-to-date and accurate across all marketplaces.

Step 5
Optimize and Monetize with e-tailize

e-tailize offers modules such as ‘Analyze’ and ‘Advertize’ to help you optimize your listings and increase sales. Use these tools to improve your product visibility and drive more traffic to your listings on Bed Bath & Beyond.

Possible Problems and Challenges

Knowledge | Quite a bit of knowledge is needed to be able to compete well with current sellers on Bed Bath & Beyond. That’s where an analytical tool like e-tailize can help you. Our dashboard gives you the insights and pointers you need to take on the fight.

Errors | It is important that you as a seller keep your performance score as high as possible. Stable stock synchronization and reliable order forwarding are therefore critical. In addition, you also want to be able to efficiently process a high number of returns. With a tool like e-tailize, you can be sure that there are no (synchronization) errors between your marketplaces, webshop(s), fulfillment parties, and the PIM system.

Scaling | When you have Bed Bath & Beyond under control, you want to expand the number of channels – and thus your reach. If you import your products into a PIM system, you can also upload the products to other marketplaces in addition to Bed Bath & Beyond. Even better; immediately your order management and stock synchronization are arranged.

The main selling categories on Bed Bath & Beyond

The main categories that you can sell on Bed Bath & Beyond include:

  • Bedding
  • Bath
  • Kitchen
  • Home Decor
  • Furniture
  • Storage & Cleaning
  • Outdoor & Garden
  • Baby & Kids
  • Health & Beauty
  • Luggage & Travel
The Buy Box
The Buy Box
When several partners offer the same product, one of the partners is featured the Buy Box. That's because this partner has the best offer in terms of price, delivery time and service. Most sales are made through the Buy Box. So it is essential to win this. A common tactic to always win the Buy Box is to set up your own brand with unique EANs. If you are the only provider of a product, you will always win the Buy Box.

Seller Rating
Seller Rating
Your ability to get a high score on the 'service' aspect (named in the Buy Box section) depends entirely on your Seller Rating. Your Seller Rating is determined based on how well you meet the Bed Bath & Beyond terms of service. Below this block you can find some of the conditions Bed Bath & Beyond will look at.

The costs & conditions

As a seller on Bed Bath & Beyond, you will be required to pay a referral fee of 15% on the item price (excluding any taxes or shipping costs) for each item sold. Additionally, there is a variable closing fee that ranges from $0.30 to $1.80 per item sold, depending on the category. Bed Bath & Beyond also charges a monthly subscription fee of $39.99 for professional sellers.

Selling conditions on Bed Bath & Beyond include:

  • Returns must be accepted within 30 days of delivery
  • Sellers must maintain a delivered on time percentage of at least 97%
  • Customer questions must be answered within 24 hours
  • Maximum delivery time is 30 days from the date of purchase
  • Products must meet Bed Bath & Beyond’s quality standards and be accurately described in the listing
  • Sellers must comply with all applicable laws and regulations, including those related to product safety and intellectual property rights

How to learn to sell on Bed Bath & Beyond

Here are some tips on how to learn how to sell on Bed Bath & Beyond:

  1. Research and understand Bed Bath & Beyond’s target market, product offerings, and brand values.
  2. Create a seller account on Bed Bath & Beyond’s website and familiarize yourself with the platform’s features and functionalities.
  3. Review Bed Bath & Beyond’s seller policies and guidelines to ensure compliance.
  4. Develop a strong product listing that includes high-quality images, detailed product descriptions, and competitive pricing.
  5. Utilize Bed Bath & Beyond’s marketing and promotional tools to increase visibility and sales.
  6. Monitor customer feedback and reviews to improve your product offerings and customer service.
  7. Continuously analyze your sales data and adjust your strategy accordingly.


In conclusion, selling on Bed Bath & Beyond can be a great opportunity for businesses looking to expand their reach and grow their customer base. With a wide range of products and a strong reputation for quality and customer service, Bed Bath & Beyond offers a platform for sellers to showcase their products to a large audience. However, there are challenges such as competition, errors, and scaling that need to be addressed. This is where e-tailize can help by providing tools to optimize and monetize listings, manage inventory and orders across multiple marketplaces, and analyze data to improve performance. By following the tips and guidelines provided, businesses can successfully sell on Bed Bath & Beyond and reach new heights in their e-commerce journey.

Need more information?

Contact me!

Ricardo Rubino
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Marketplace – France


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