Toolkit
Our software, you sell.
from€229/month
- On total marketplace revenue.
- Start in 10 minutes. We just check the fit together.
- Cancel any month.
Pricing
Grow across Europe's marketplaces.
Expansion
We launch, you manage.
from€349/month
- On new marketplace revenue.
- First month paid at signing. Onboarding booked in the same step.
- Monthly. If we win, we keep going.
Takeover
We run it, you grow.
€1,500/month+ 5%
- 5% of all new marketplace revenue.
- Sign, plan the kickoff, then pay the first month, before or at that meeting.
- 24 months, then monthly.
- 4.7 on Google
- 1,000+ brands helped expand
- All prices excl. VAT
Trusted by
Who does what
Toolkit
Expansion
Takeover
In every plan
In every plan
- Free: the list of marketplaces that fit you
- 200+ marketplaces and integrations
- Stock and order sync
Get in
Toolkit: You choose, with free advice. Expansion: We choose together. Takeover: We pick what fits you.
Toolkit: You apply yourself, from your list. Expansion: We apply for you. Each marketplace decides. Takeover: We apply for you. Each marketplace decides.
Toolkit: You list and go live. Expansion: Our team puts your first batch live and sets up the software. Takeover: Shop connected, products imported and translated.
Sell
Toolkit: With our AI tools for listings. Expansion: Our software makes listing easy. Takeover: Done for you. Basic images are enough.
Toolkit: Yours to run. Expansion: You run them, with guidance via support. Takeover: Set up and run on your budget.
Toolkit: Yours to run. Expansion: Yours, with our expertise and documentation. Takeover: Weekly calls at the start, then monthly.
Run
Toolkit: You track results yourself. Expansion: You track results yourself. Takeover: A live dashboard with your marketplace results, always up to date. Plus a monthly report.
Toolkit: Yours. Our software keeps stock in sync. Expansion: Yours. Our software keeps stock in sync. Takeover: Stock, orders and accounts, day to day.
Toolkit: Your team. Expansion: Your team. Takeover: We run it, some questions still reach you, as with Amazon FBA. Or keep answering from your own system. Same price.
Toolkit: Yours to arrange. Expansion: Our partner network helps. Takeover: We find a fulfilment partner and prepare VAT, OSS and EPR. You supply the documents.
What you can count on
Toolkit: Cancel any month. Move up when you are ready, with a new quote. Expansion: Monthly. If we win, we keep going. Takeover: 24 months, then monthly. The accounts we open are always yours to keep, free. Your quote has the details.
Toolkit: Not connected and syncing within 10 working days after your input is complete, because of us? Your next month is free. Once, never paid out in cash. Expansion: Once, if in your quote. Nothing live in 90 days because of us: all our fees back, incl. your €349 first month. Half your range live, but 90 days of new sales don't cover our fees: those fees back. Terms in your quote. Takeover: Under €10,000 new revenue in months 1 to 6 together? You choose: months 7 to 9 without our fixed fee while we keep working, or stop after month 6, owing nothing more. Once, as long as you deliver what we need on time and spend at least each live marketplace's own ad minimum a month, or €150 where it has none.
Toolkit: Hundreds of customers run their marketplaces on our software. Expansion: Once live, sellers average €15k+ in new marketplace sales in their first 6 months. Takeover: Paudin: +56% overall revenue in 12 months. 6 new marketplaces in 5 countries.
Extra costs, paid directly by you (ad spend, marketplace commissions, fulfilment costs).
Questions
Price
It moves with your marketplace sales.
- Toolkit:From €229 a month, on total marketplace revenue.
- Expansion:From €349 a month, on new marketplace revenue only.
- Takeover:€1,500 a month + 5% of all new marketplace revenue.
All prices excl. VAT.
Mainly what you pay others: ad spend, marketplace commissions and fulfilment.
No setup fee. Extra AI credits only when you order them.
Getting started
- Toolkit:You want our software and run it all yourself.
- Expansion:You want us to open new marketplaces. You run the day to day.
- Takeover:You want it all done for you. We run it, you approve.
- Toolkit:Only your shop connection. You do the rest.
- Expansion:Company documents for the marketplace checks, shop access, EANs and basic images.
- Takeover:Company documents for the marketplace checks, shop access, basic product information, product margins and approvals within 3 working days.
- Toolkit:Connect your shop and start when you like.
- Expansion:You book your onboarding when you sign. Once a marketplace admits you and your data is complete, we put your first batch live, usually within 10 working days.
- Takeover:You plan the kickoff right after you sign and pay the first month before or at that meeting. We start once it is paid.
Each marketplace approves you in its own time, so a date is an estimate, never a promise.
Sign, plan the kickoff, and pay your first month, €1,500, before or at that meeting, as you prefer. Once it is paid, we start:
- Marketplace applications and KYC
- Product data translated and listed
- Content on your basic images
- The e-tailize software set up
- VAT, OSS and EPR prepared with you
- First ads live
Timing depends on each marketplace's admission.
On Toolkit you choose. On Expansion and Takeover we pick the ones that fit, also the invite only ones.
Terms
Yes. Move up when you are ready, with a new quote.
If Takeover stops, the accounts we open are always yours to keep, free. Continue on Expansion if you like.
- Toolkit:Not connected and syncing within 10 working days after your input is complete, because of us? Your next month is free. Once, never paid out in cash.
- Expansion:Once, if in your quote. Nothing live in 90 days because of us: all our fees back, incl. your €349 first month. Half your range live, but 90 days of new sales don't cover our fees: those fees back. Terms in your quote.
- Takeover:Under €10,000 new revenue in months 1 to 6 together? You choose: months 7 to 9 without our fixed fee while we keep working, or stop after month 6, owing nothing more. Once, as long as you deliver what we need on time and spend at least each live marketplace's own ad minimum a month, or €150 where it has none.
Your product data is always yours, and the marketplace accounts we open are in your own name from day one.
Leaving is simple. On Takeover, the accounts we open are always yours to keep, free. Your quote has the details.
Still a question?
Ask us on a free call. We help you pick the right level.
Pricing answers
What is included in e-tailize pricing
e-tailize offers three packages: Toolkit, where you run the marketplaces with our software; Expansion, where we launch them together with you; and Takeover, where we run it all for you. Each has its own guarantee, for Expansion if in your quote.
What determines the Toolkit price?
e-tailize bases the Toolkit price on your monthly marketplace revenue, with the same platform connections included in every published Toolkit band.
Prepay 12 months and get 14: months 13 and 14 are free. Above 250,000 euro a month the Scale fee applies plus 0.15% of the revenue above it.
Are marketplace connections included in each Toolkit plan?
Yes: every e-tailize Toolkit band includes 200+ marketplaces and integrations, so the fee does not increase each time you add a marketplace.
Every band also includes product, stock and order sync and the AI tools, and prices and stock sync within 5 minutes, 24/7.
Can a business move from Toolkit to Expansion later?
Yes: a business can move to Expansion when it needs e-tailize's guided marketplace setup and growth support, while keeping its existing platform configuration.
On Expansion, e-tailize prepares and submits the applications to the marketplaces that fit, and each marketplace decides who it admits. The first month, from €349, is paid at signing.
How much does Expansion cost?
e-tailize's Expansion starts at €349 a month and rises with your new marketplace revenue: €499 from €10,000 a month, €699 from €20,000, €899 from €40,000 and €1,199 from €75,000, plus 0.75% of the revenue above €150,000.
The first month is paid at signing. Expansion comes with the 90 day money back guarantee, if in your quote.
How much does Takeover cost?
e-tailize's Takeover is €1,500 a month plus 5% of growth, which is all new marketplace revenue.
Marketplaces you already sell on and hand over cost 2.5% of their sales, up to their level in the same month of the year before signing. It runs 24 months, then monthly, and comes with the Slow Start Guarantee. Ad spend comes on top, as your own budget.
Which guarantee comes with each package?
e-tailize's Toolkit has the Up and Running Guarantee: up and running in 10 working days, or your next month is free.
Expansion has the 90 day money back guarantee, if in your quote. Takeover has the Slow Start Guarantee: €10,000 in new revenue in your first 6 months, or months 7 to 9 without our fixed fee, or you stop after month 6. The conditions are in your quote.
Does Takeover fit your brand?
e-tailize's Takeover fits brand owners who already sell well online: €300k+ a year on a marketplace or their own shop.
They have margin to grow, with an average price above €40 and room for 10% in ads and a partner fee, and they deliver EU wide from their own stock by the third working day after the order. Not all three? Then Expansion fits.
Can I cancel any month?
Yes, on Toolkit and Expansion: e-tailize lets you cancel any month, by email.
You read your quote calmly before you sign. Takeover runs 24 months from signing, then monthly. Closing a marketplace account that e-tailize opened is always free; keeping one outside e-tailize can cost a one-off fee on Expansion, as your quote sets out.
What counts as new marketplace revenue?
For Expansion, e-tailize counts the revenue on new marketplaces that run through the Expansion route.
Channels you already sell on at your first signing stay free, and an account you opened yourself, without e-tailize's work, never counts for your tier. New countries on a channel you already sell on count as one new marketplace, for those countries only. On Takeover, it is all sales on marketplaces e-tailize opens, plus the growth on channels you hand over.
Does the price go up every year?
Only with inflation: every 1 January e-tailize's fixed amounts follow the Dutch CPI, capped at 5% a year, and they never go down.
The revenue bounds and the percentages never move. You see it on the first invoice of the year, without a separate letter. It is in every new quote.
Do I pay ad budget on top with Takeover?
Yes: with Takeover the ad budget is your own, on top of e-tailize's fee, and you pay it to the marketplace directly.
Ads are what make a new marketplace move. You fund them, we plan and run them, and we advise the budget each month, usually 5 to 10% of the revenue there. A Takeover in euros has no fixed minimum: the Slow Start Guarantee only needs each marketplace's own ad minimum, or €150 a month where it has none.