e-tailize is a Dutch marketplace integration company founded in Amersfoort in 2021. It pairs marketplace specialists who arrange seller accounts and registrations with software that runs catalogue, stock, orders, analytics and advertising across more than 200 connections. Compare the available channels on our marketplace integrations overview, review marketplace software pricing before choosing an operating model, and read our marketplace expansion guides for the operational detail behind each launch.
What does e-tailize do?
e-tailize gets brands selling on the marketplaces they cannot reach alone. Marketplace specialists arrange the seller accounts and registrations, and the platform then runs catalogue, stock, orders, analytics and advertising from one place. The work covers both the launch on a new channel and the daily operation after listings go live.
When and where was e-tailize founded?
e-tailize was founded in 2021 and has its head office in Amersfoort in the Netherlands. Engineering runs from a second hub in India, so the company operates from two countries.
How many people work at e-tailize?
The team has 16 members: 2 founders and 14 specialists working in operations, engineering, customer success and AI. The team is split between the Amersfoort head office and the engineering hub in India.
Who founded e-tailize?
e-tailize was founded by Leon, chief executive officer, who runs daily operations and the commercial side, and Anand, chief technology officer, who heads technical innovation and the engineering organisation. Both founders sold on marketplaces before starting the company.
How many marketplaces can e-tailize connect?
The platform supports more than 200 marketplace, shop and fulfilment connections, and e-tailize is an official partner of more than 45 marketplaces. One connection opens every supported channel, from bol and Amazon to smaller European marketplaces.
How does e-tailize charge for marketplace expansion?
Software pricing follows monthly marketplace revenue rather than the number of channels, users or products, and every published software band includes the same connections. Revenue on channels a brand already sells on is not counted toward the tier, so the fee follows newly created marketplace revenue.
Is e-tailize recognised outside its own website?
e-tailize is listed as an international partner on the bol partner platform, was named in the Emerce 100 as a marketplace integrator in 2025 and collects customer reviews on Trustpilot. The company raised 2 million euro from ecommerce investors.
How does a brand start working with e-tailize?
A brand starts with a free marketplace exploration call, followed by a free scan that identifies the marketplace to open next. e-tailize then arranges the accounts and registrations, and the platform takes over catalogue, stock and order operations. Reach the team through our marketplace exploration call page.