Connect WooCommerce.
WooCommerce is the open source shop plugin for WordPress and stays the system you run every day. e-tailize reads it over one REST API key, takes that catalogue out to 200+ marketplaces and brings the orders back.
- Store connected over the REST API
- Products and variations imported
- Stock and prices read per variation
- Channel fields completed
- Orders routed back to one overview
How do you connect WooCommerce to marketplaces?
In your own store you open Settings, then Advanced, then REST API, and add a key with read and write permission. Paste the store address, the key and the secret into e-tailize and the link is live in minutes. e-tailize then reads your products, variations, stock and prices, completes what each marketplace demands, and routes the orders back into one overview.
WooCommerce at a glance.
The essentials of the marketplace in one table, before you dive deeper.
| Platform | Shop plugin for WordPress, free and open sourceZero platform fee and zero revenue share; the cost sits in hosting and extensions. |
|---|---|
| Running cost | Hosting 25 to 350 dollars a month for most storesExtensions 29 to 299 dollars a year each; WooPayments about 2.50 to 2.90 percent plus 30 cents per transaction. |
| Setup | One REST API key from your own storeSettings, Advanced, REST API, Add key, permission read and write. The consumer secret is shown only once. |
| Requirements | WooCommerce 3.5 or higher, WordPress 4.4 or higher, pretty permalinks onDefault permalinks do not work with the API; the key travels over HTTPS. |
| Catalogue | Products, variations, categories and attributes, outward from your storeWooCommerce stays the source; e-tailize builds the version each channel demands. |
| Stock and prices | Per variation, off stock_quantity, stock_status, regular_price and sale_priceCarried on the variation itself, so a size never shares one number. |
| Orders | Inward into one overview, with status and trackingProcessing means paid and awaiting fulfilment, completed means shipped, cancelled puts the stock back. |
| Timing | Event driven, not a nightly fileWebhooks fire on a product or order created, updated, deleted or restored. |
| Program | From EUR 249 per month, the fee follows your new marketplace revenueFree exploration call first and cancel any month. |
Six reasons to pair WooCommerce with e-tailize.
One catalogue, 200+ outlets
What already sits in your store is the base for every connected channel. You prepare a product once, not once per marketplace.
Your store stays the system you know
You keep editing products where you always did. e-tailize reads WooCommerce and does the channel work outside it.
No selling what you no longer have
Stock comes in per variation, so a sale in one place lowers what the next place may promise.
Every channel in one order list
Marketplace orders land in one overview with status and tracking, so your team works from a single list.
Channel rules stay out of your shop
Marketplace titles, mandatory attributes and translations are built in e-tailize. Your product pages keep the wording you chose.
The next channel is a choice, not a project
Once the store is connected, adding a marketplace is a decision about where to sell, not a new integration to build.
Five steps. ~ A few minutes.
- 1
Create your API key
Settings, Advanced, REST API, Add key, permission read and write.
✓Key and secret created✓Secret copied at once✓Store on HTTPS - 2
Connect your store
Paste the store address, the key and the secret into e-tailize.
✓Address confirmed✓Permalinks checked✓Connection tested - 3
Import your catalogue
Products, variations, categories, stock and prices become your central catalogue.
✓Products imported✓Variations matched✓Categories loaded - 4
Make it marketplace ready
Map your fields to what each channel demands, barcodes and translations included.
✓Barcodes complete✓Mandatory fields filled✓Preview per channel - 5
Go live and keep selling
Publish, then run stock and orders from one screen.
✓Listings live✓Stock in sync✓Orders in one overview
Sell almost anything. Almost.
What the connection handles
The traffic on the link between your store and e-tailize, both directions, no file to export.
What stays inside WooCommerce
The shop itself stays untouched. e-tailize takes the product and order layer outward and leaves the rest of your WordPress site alone.
Questions sellers ask about WooCommerce.
What does WooCommerce cost, and what does e-tailize cost?
The software is free: WooCommerce publishes a zero platform fee and a zero revenue share. You pay hosting, 25 to 350 dollars a month for most stores, and 29 to 299 dollars a year per paid extension; WooPayments takes about 2.50 to 2.90 percent plus 30 cents per transaction. e-tailize comes on top from EUR 249 per month, priced on the new marketplace revenue we build together. The exploration call is free.
What do I need before I can connect my store?
WooCommerce 3.5 or higher, WordPress 4.4 or higher, pretty permalinks on, and a REST API key with read and write permission. Default permalinks do not work with the API. Copy the consumer secret straight away, because your store shows it once. Nothing else changes: no new theme, no migration, no plugin to buy.
What syncs, and in which direction?
Outward: products, variations, categories, attributes, stock and prices are read out of WooCommerce and become the catalogue e-tailize publishes to your channels. Inward: orders come back into one overview with status and tracking. Your store stays where you edit a product.
How quickly does stock update across the channels?
The link is event driven. WooCommerce fires a webhook the moment a product or an order is created, updated, deleted or restored, so e-tailize acts on it rather than waiting for a nightly export. That is the difference with a file per marketplace: right once, stale by lunchtime.
Do product variations sync as well?
Yes. WooCommerce holds sku, regular_price, sale_price, stock_quantity and stock_status on the variation itself, so a size or a colour has its own price and availability. e-tailize keeps that structure rather than flattening your range into one line per product.
Do I have to move away from WooCommerce?
No, and that is the point. You keep the shop, the theme, the checkout and the plugins you run today. e-tailize is the layer beside it for marketplace listings, stock and orders, so channel rules never land inside your product pages.
WooCommerce's setup, in plain English.
WooCommerce charges no platform fee and no revenue share, so your cost there is hosting and the extensions you pick. e-tailize is the layer to the marketplaces, from EUR 249 per month, priced on the new revenue we build together, not on your product count.
The exploration call and the marketplace scan are both free. The program starts at €249 per month, paid at signing, and the fee follows the new marketplace revenue we create together. Cancel any month.
We take WooCommerce
to 200+ marketplaces.
Book a free exploration call: you see where your range has potential and which channels to open first. The fee follows the new revenue we create together, so we only win when you win. Your store stays where it is.
