Top 35 Marketplaces in Ireland

The top online marketplaces in Ireland mix global giants with local classifieds and category specialists. The most familiar names include Amazon, eBay, Etsy, Zalando and Asos, alongside Irish platforms such as DoneDeal, Adverts, Littlewoods Ireland, Tesco, Argos and Smyths Toys. Beyond those, a large family of niche stores from the Tradeinn group covers sport, fashion and lifestyle, and a set of European retailers such as Etam, Stylepit and BrandAlley open extra fashion and beauty reach. To sell on them you create a seller account or join a marketplace program, list your products to each channel, and then keep stock, prices and orders in sync across every platform you use.

This guide groups the marketplaces by what they are good for, gives you a self contained description of each, and then walks through how to choose the right ones and how to start.

The top marketplaces in Ireland

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The list below covers the marketplaces and retail platforms most relevant to sellers reaching Irish shoppers. Each entry explains what the platform sells, who shops there, and why it can matter for your business. Names and details are drawn from the original research, so treat visit counts and market shares as indicative rather than current.

Amazon

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Amazon is one of the most visited ecommerce sites used by Irish shoppers and one of the largest general marketplaces in the world. It carries almost every product category and gives sellers access to a huge, diverse customer base plus Amazon's logistics and technology. Selling here also means handling currency, customs, shipping and tax considerations, and meeting Amazon's strict policies and standards.

DoneDeal

DoneDeal is a leading Irish classifieds platform where people buy and sell new and used items such as cars, furniture, electronics and pets. It has a strong following in rural areas and a loyal community, which makes it useful for sellers who want to reach buyers locally. You manage your own listings, payments and customer service, and you deal directly with issues like low margins and delivery yourself.

Adverts.ie

Adverts.ie is another well used Irish classifieds platform for new and second hand goods, including clothes, books, games and bikes. It has a friendly interface, a feedback system and built in chat, which suits sellers of pre owned products. As with most classifieds, you handle your own listings, payments and customer service, and expect some haggling on price.

eBay (UK)

The UK version of eBay is widely used by Irish buyers and connects sellers with shoppers looking for both new and used items across collectibles, fashion, electronics and more. It offers a large active audience, flexible selling formats, and a range of seller tools. You compete on a busy platform, pay fees, and follow eBay's rules and policies.

Urban Outfitters Group

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Urban Outfitters Group is a global fashion retailer selling clothing, accessories, home decor and beauty products for a young, trend led audience. It runs several brands, including Urban Outfitters, Anthropologie, Free People and BHLDN. Sellers can place products through its channels to reach style conscious shoppers.

FeelUnique

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FeelUnique is an online beauty retailer carrying cosmetics, skincare, haircare and fragrance from hundreds of brands. It also offers beauty content such as tutorials and personalised recommendations. Through its marketplace program, sellers can benefit from marketing, logistics and customer service support.

Stylepit

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Stylepit is a Danish online fashion destination with a broad selection of clothing, footwear and accessories for men, women and children. It mixes established and newer brands with its own private label. Selling here gives fashion brands a route into Ireland and other European markets, in front of an audience that follows current trends.

Etam

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Etam is a well known French fashion company with a large European footprint and a network of more than 1,000 physical stores. Its online platform lets fashion sellers reach a devoted customer base while drawing on Etam's experience curating stylish products. It suits brands that want to associate with an established fashion name.

The Irish Store

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The Irish Store specialises in genuine Irish merchandise, including clothing, jewelry, homeware and food. It ships worldwide, so it connects Irish heritage products with a global audience. It is a natural fit if you make Irish inspired goods and want to reach shoppers abroad as well as at home.

Outletinn

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Outletinn focuses on discounted sport and casual products, with a large inventory spanning clothing, footwear, bags, accessories and equipment from more than 1,000 brands. It attracts bargain hunters who still want quality. Selling here puts your products in front of a value led audience.

Chemist Warehouse

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Chemist Warehouse is a large pharmacy retailer offering discounted pharmaceutical and health products, with stores and an online platform. It is known for low prices, fast delivery and a professional service. Sellers of healthcare and beauty products can use its established reputation and reach to find new customers.

BrandAlley

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BrandAlley is an online fashion retailer that runs flash sales across designer brands at heavy discounts. It has a sizeable monthly audience and a loyal customer base that values quality and style at lower prices. It works well for brands that want exposure in the affordable luxury space.

Pharmarket

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Pharmarket is an online pharmacy and drug delivery platform based in France and also available to Irish shoppers. It works with a network of partner pharmacies. It is relevant for sellers in pharmacy, health and personal care categories.

Dressinn

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Dressinn is an online clothing and shoe store within the Tradeinn group, which runs many specialist stores across sport and lifestyle. It offers a wide range of brands and products. It suits fashion sellers who want to reach shoppers expressing their own style.

Skroutz

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Skroutz is an online marketplace and price comparison engine operating in Greece, Cyprus and the UK. It connects buyers with thousands of online stores and a very large product catalogue. For sellers, it offers reach into its core southern European markets where shoppers compare on price and quality.

Diveinn

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Diveinn is the Tradeinn group's store for diving and snorkeling equipment. It carries a variety of brands and products for underwater sports. It is the right home for sellers focused on diving gear and accessories.

Waveinn

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Waveinn is the Tradeinn group's store for nautical and fishing equipment, with a broad range of brands and products. It reaches a dedicated, maritime focused audience. If you sell fishing tackle, boat accessories or marine electronics, it connects you with buyers passionate about life on the water.

Snowinn

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Snowinn is the Tradeinn group's store for skiing and snowboarding equipment, offering top brands and a wide product range. It targets winter sports enthusiasts. Selling here puts your gear in front of a focused audience that lives for the slopes.

Swiminn

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Swiminn is the Tradeinn group's store for swimming and water sports equipment, with a wide range of brands and products. Whether you offer performance swimwear or beach accessories, it reaches swimmers and water sports fans. It is a strong fit for aquatic categories.

Asos

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Asos is a UK based online fashion retailer carrying hundreds of brands of clothing, shoes, accessories and beauty for men and women. It has a young, style led audience, fast delivery and a generous returns policy. Fashion sellers benefit from that reach but compete with Asos own ranges, pay fees and meet its quality and ethical standards.

Littlewoods Ireland

Littlewoods Ireland is an Irish online department store selling clothing, furniture, appliances, toys and much more. It has a loyal, diverse customer base, free delivery and returns, and flexible payment plans. It is a convenient option for sellers of general merchandise, with the usual marketplace fees and terms to follow.

Etsy

Etsy is a global marketplace for handmade, vintage and craft items such as jewelry, art and clothing. It has a niche, passionate audience and a supportive community, with a clear fee structure. Creative sellers do well here, though competition is high and you run your own shop, listings and customer service.

Trekkinn

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Trekkinn is an online store for hiking and trekking equipment, carrying thousands of brands with fast delivery. It serves outdoor enthusiasts, including the strong walking and hiking communities around places like Cork, Kerry and Dublin. It is a focused channel for outdoor and trekking gear.

Runnerinn

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Runnerinn is an online store for running shoes and clothing, offering a large catalogue and a returns policy. It carries top brands such as Nike, Adidas, Asics and Salomon. Selling here connects running and fitness products with a focused, fitness minded audience.

Bikeinn

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Bikeinn is an online store for bicycles and cycling equipment, with many trusted brands and competitive prices. It covers mountain bikes, road bikes, helmets, tires and frames. It is the right platform if you sell cycling gear and want to reach committed riders.

Traininn

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Traininn is an online store for fitness and training equipment, with a large catalogue from thousands of brands. It carries treadmills, ellipticals, dumbbells and fitness trackers. It suits sellers in the home fitness and training category.

Kidinn

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Kidinn is a specialised online marketplace for children's products, including toys, clothing, accessories and more. It carries a wide range of items from many brands. It is a focused channel for sellers who serve parents and families.

Joules

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Joules is an online store for clothing and accessories for men, women and children, with a focus on quality, style and colour. Its range includes coats, jumpers, dresses and bags. Partnering with Joules lets you reach a loyal customer base that appreciates timeless, countryside inspired fashion.

Creavea

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Creavea is an online store for arts and crafts supplies, with tens of thousands of products across hundreds of brands. It stocks beads, paints, fabrics and stickers. If you sell handmade jewelry, home decor or craft materials, it connects you with shoppers bringing creative projects to life.

Techinn

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Techinn is an online store for electronics and technology products, with a large catalogue from thousands of brands. It carries laptops, smartphones, cameras and headphones. It gives sellers access to tech minded shoppers looking for the latest gadgets.

Bricoinn

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Bricoinn is an online store for DIY and gardening products, with a wide catalogue from many brands. It stocks tools, hardware, furniture and plants. It is a focused channel for home improvement and garden categories.

Argos.ie

Argos.ie is an Irish online catalogue retailer offering a large range of products across home and garden, technology and toys. It has a trusted brand name, fast delivery and collection options, and competitive pricing. It is a reliable home for everyday products, with marketplace fees and quality standards to meet.

Tesco.ie

Tesco.ie is the Irish online grocery store of the UK supermarket chain, covering food and drink, household goods, and health and beauty. It has a large, loyal customer base, flexible delivery and pickup, and a loyalty program. It is a practical channel for grocery products, with fees and food safety standards to follow.

Next.ie

Next.ie is the Irish online fashion store of the UK clothing retailer, selling clothing, shoes, accessories and homeware for men, women and children. It has a trend led range, fast and free delivery and returns, and a credit account option. It suits sellers of clothing products who can meet its terms and ethical standards.

Zalando

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Zalando is the Irish presence of the German ecommerce company, offering many brands of clothing, shoes, accessories and beauty for men, women and children. It has a large, diverse customer base, easy delivery and returns, and a personalised shopping experience. Fashion sellers gain wide reach while following its terms and sustainability standards.

Smyths Toys

Smyths Toys is the online store of the Irish toy retailer, with a large range of toys, games and bikes for children of all ages. It has a loyal, enthusiastic customer base, fast delivery and collection, and competitive pricing. It is a strong fit for sellers of toys and games who can meet its safety standards.

Groupon.ie

Groupon.ie is the Irish platform of the global deals company, offering discounts on products, services and experiences such as travel, dining and beauty. It has a large, bargain hunting audience and wide exposure. It suits sellers who want to move discounted products or experiences at volume.

Currys.ie

Currys.ie is the Irish online store of the UK electrical retailer, selling laptops, TVs, appliances and cameras. It has a trusted brand name, fast delivery and collection, and a price match guarantee. It is a reputable channel for electrical products, with fees and warranty policies to follow.

Debenhams.ie

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Debenhams.ie is the Irish online store of the UK department store chain, selling clothing, beauty, home and gift products. It has a loyal customer base, free delivery and returns, and a loyalty program. It positions itself for higher quality products, with marketplace terms and ethical standards to meet.

Schuh.ie

Schuh.ie is the Irish online store of the UK footwear retailer, selling shoes, boots, trainers and accessories for men, women and children. It has a young, fashion led audience, free and fast delivery and returns, and a student discount. It is a good fit for footwear sellers who can meet its terms and environmental standards.

How to choose the right marketplace in Ireland

The right marketplace is the one where your products already have demand, where the fees still leave you a healthy margin, and where you can realistically meet the service standards. Start from your category rather than from the biggest name: a general giant like Amazon or eBay gives reach across everything, while a specialist like Bikeinn, Creavea or Smyths Toys puts you in front of buyers who came specifically for what you sell. Match the platform to your product, your price point and the audience you want.

Look closely at the commercial terms before you commit. Compare commission and fees, who handles shipping and returns, how you get paid, and what quality or ethical standards each platform expects. Local Irish platforms such as DoneDeal, Adverts.ie, Tesco.ie and Argos.ie can be strong for reaching shoppers at home, while European fashion and lifestyle channels widen your reach if you have the stock and the margin to support it. Choosing two or three channels you can serve well usually beats spreading yourself thin across many.

How to start selling on Ireland marketplaces

Selling on an Irish marketplace follows a clear sequence: pick the platform, create a seller account or join its marketplace program, prepare compliant product listings, and then keep stock, prices and orders in sync once sales begin. Most platforms ask for business details, bank information for payouts, and product data that meets their content rules before you can go live. Allow time for review and approval, since some marketplaces vet sellers and categories before opening the door.

Your listings are the part that earns sales, so invest in clear titles, accurate attributes, honest descriptions and good images that meet each platform's requirements. Decide how you will fulfil orders, whether you ship yourself or use a marketplace fulfilment service, and set returns and customer service expectations you can keep. As you add more channels, the real work shifts to keeping everything consistent, so that stock and pricing stay accurate everywhere and orders flow into one place you can manage. This is where many sellers use a marketplace platform to connect their channels instead of updating each one by hand.