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Selling on Outletinn

Interested in selling via Outletinn? Then you’ve come to the right place. In the table of contents below you can see (and click on) what we will cover in this article.

Why sell through Outletinn?

Outletinn is a renowned online platform that offers a wide range of products at discounted prices. With a rich history in the e-commerce industry, Outletinn has established itself as a trusted destination for sellers looking to reach a global customer base. Their platform provides sellers with a seamless experience, allowing them to showcase their products and connect with potential buyers effortlessly. Outletinn’s commitment to quality and customer satisfaction has made it a preferred choice for both sellers and buyers alike.

Advantages of selling through Outletinn via e-tailize

  • Wide range of products for diverse customer needs.
  • Competitive prices for budget-conscious shoppers.
  • Convenient online platform for easy shopping experience.
  • Regular discounts and promotions for additional savings.
  • Trusted and reliable brand with positive customer reviews.
  • Efficient shipping and delivery services for customer satisfaction.
  • Excellent customer support for any inquiries or issues.
  • Secure payment options for a worry-free transaction.

Fully integrate Outletinn with your systems

Do you want to manage Outletinn and any future or current marketplaces in one place? At e-tailize you can accommodate the following functionalities:

  • Sell ​​on marketplaces across Europe (over 100 integrations)
  • Centralized order management (automatic & manual)
  • Centralized inventory management
  • Full PIM system specifically designed for marketplaces
  • Easily place products on marketplaces from one screen
  • Integration with all kinds of fulfillment software (e.g. MyParcel or Picqer)
  • Connection with the well-known CMS platforms (Shopify, WooCommerce and more)
How do you sell on Outletinn?
Step 1
Register your business

To sell on Outletinn, you need to have a registered business. Ensure that you have all the necessary legal requirements in place before proceeding.

Step 2
Create an account on Outletinn

Once your business is registered, you can create an account on Outletinn. This will allow you to access the platform and start selling your products.

Step 3
Set up an e-tailize account

To effectively manage your sales on Outletinn, it is recommended to create an e-tailize account. This will provide you with additional tools and features to optimize your selling process.

Step 4
Upload your products using e-tailize

With your e-tailize account, you can easily upload all your products to Outletinn and other marketplaces. This will ensure that your inventory is visible to potential customers across multiple platforms.

Step 5
Optimize and monetize with e-tailize

Utilize the ‘Analyze’ and ‘Advertize’ modules offered by e-tailize to optimize your product listings and maximize your sales potential on Outletinn. These tools will help you analyze customer behavior and create effective advertising campaigns.

Possible Problems and Challenges

Knowledge | Quite a bit of knowledge is needed to be able to compete well with current sellers on Outletinn. That’s where an analytical tool like e-tailize can help you. Our dashboard gives you the insights and pointers you need to take the fight.

Errors | It is important that you as a seller keep your performance score as high as possible. Stable stock synchronization and reliable order forwarding are therefore critical. In addition, you also want to be able to efficiently process a high number of returns. With a tool like e-tailize you can be sure that there are no (synchronization) errors between your marketplaces, webshop(s), fulfillment parties, and the PIM system.

Scaling | When you have Outletinn under control, you want to expand the number of channels – and thus your reach. If you import your products into a PIM system, you can also upload the products to other marketplaces in addition to Outletinn. In addition, you have immediately arranged your order management and stock synchronization.

What categories do you have through Outletinn

On Outletinn, you can sell products in the following main categories:

  • Clothing
  • Footwear
  • Accessories
  • Sports
  • Outdoor
  • Electronics
  • Home and Garden
  • Beauty and Health
  • Kids
  • Watches and Jewelry
The Buy Box
The Buy Box
When several partners offer the same product, Outletinn is featured in 'het koopblok' or the Buy Box. That's because Outletinn has the best offer in terms of price, delivery time, and service. Most sales are made through the Buy Box. So it is essential for Outletinn to win this. A common tactic for Outletinn to always win the Buy Box is to set up their own brand with unique EANs. If Outletinn is the only provider of a product, they will always win the Buy Box.

Seller Rating
Seller Rating
Your ability to get a high score on the 'service' aspect (named in the Buy Box section) depends entirely on your Seller Rating. Your Seller Rating is determined based on how well you meet Outletinn's terms of service. Below this block you can find some of the conditions Outletinn will measure.

The costs & conditions

As a seller on Outletinn, there are certain fees and commissions that you need to be aware of. When you make a sale, Outletinn charges a commission fee based on the total value of the transaction. Additionally, there might be other fees associated with services like advertising or premium listings to enhance the visibility of your products. It is important to carefully review the fee structure provided by Outletinn to understand the exact costs involved in selling on their platform.

Here are some key selling conditions to consider when using Outletinn:

  • Time for returns: Outletinn typically allows customers to return products within a specified timeframe, which may vary depending on the type of product. It is important to be aware of these return policies and ensure that you can accommodate any potential returns.
  • Delivered on time percentage: Outletinn expects sellers to maintain a high percentage of on-time deliveries. This means that you should strive to ship orders promptly and provide accurate tracking information to ensure timely delivery.
  • Customer question response time: As a seller on Outletinn, it is crucial to promptly respond to customer inquiries and provide helpful assistance. Timely and efficient customer service can greatly enhance the overall shopping experience and increase customer satisfaction.
  • Maximum delivery time: Outletinn may have specific guidelines regarding the maximum time allowed for order delivery. It is essential to adhere to these guidelines and ensure that your products reach customers within the specified timeframe.
  • Product quality and accuracy: Outletinn expects sellers to provide accurate product descriptions and ensure the quality of the items being sold. It is important to accurately represent your products and promptly address any issues or discrepancies that may arise.
  • Compliance with Outletinn policies: Sellers on Outletinn must comply with the platform’s policies and guidelines. This includes adhering to ethical business practices, maintaining accurate inventory levels, and following any specific rules set by Outletinn.

Learn how to sell on Outletinn

To learn how to sell on Outletinn, you can follow these steps:

  • Research the platform: Visit the Outletinn website and familiarize yourself with the platform. Understand how it works, what products they sell, and their target audience.
  • Create an account: Sign up for an account on Outletinn. Provide all the necessary information and complete the registration process.
  • Understand the selling process: Read through the seller guidelines and policies provided by Outletinn. Understand the requirements, fees, and procedures for selling on the platform.
  • Prepare your products: Ensure that you have high-quality product images and accurate descriptions for the items you want to sell. Take professional photos and write compelling descriptions that highlight the features and benefits of your products.
  • Set competitive prices: Research the market and determine competitive prices for your products. Consider factors such as brand, condition, and demand when setting your prices.
  • List your products: Use the seller dashboard on Outletinn to list your products. Provide all the necessary details, including product name, description, price, and available quantity.
  • Optimize your listings: Use relevant keywords in your product titles and descriptions to improve visibility in search results. Include any relevant product specifications or features that may attract potential buyers.
  • Manage inventory: Keep track of your inventory levels and update your listings accordingly. Ensure that you have sufficient stock to fulfill orders promptly.
  • Provide excellent customer service: Respond to customer inquiries and messages promptly. Be professional, helpful, and courteous in all your interactions with buyers.
  • Fulfill orders promptly: When you receive an order, package the item securely and ship it out as quickly as possible. Provide tracking information to the buyer and ensure that the item reaches them in good condition.
  • Handle returns and refunds: Familiarize yourself with Outletinn’s return and refund policies. Be prepared to handle any returns or refund requests from buyers in a timely and professional manner.
  • Continuously optimize your listings: Monitor your sales and customer feedback. Make adjustments to your listings, pricing, and product offerings based on customer preferences and market trends.


In conclusion, selling on Outletinn can be a lucrative opportunity for businesses looking to expand their reach and sell a wide range of products. With a strong brand reputation and a wide customer base, Outletinn offers sellers the chance to showcase their products to a global audience. By utilizing e-tailize, sellers can effectively manage their sales on Outletinn and other marketplaces, streamlining their selling process and optimizing their online presence. However, it is important to be aware of the challenges and requirements of selling on Outletinn, such as maintaining high performance scores, adhering to return policies, and providing excellent customer service. By carefully considering these factors and following the steps outlined, sellers can successfully navigate the platform and maximize their sales potential on Outletinn.

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Ricardo Rubino
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