Top 30 Marketplaces to Sell Groceries

Grocery shopping is one of the most essential and frequent activities for consumers. With the rise of online platforms, more and more people are opting for convenience, variety, and value by ordering their groceries from marketplaces. But how do you reach your target audience and increase your sales?

In this article, we will explore the top 30 grocery marketplaces, based on their popularity, reach, and features. We will also show you how e-tailize can help you sell your products on these marketplaces with ease and efficiency.

Click here to view all the integrations e-tailize supports in Groceries.

5. Ocado

Ocado is an online-only grocery retailer, based in the UK. Ocado offers a wide range of products, from fresh and frozen foods to household essentials and beauty products. Ocado also partners with other retailers, such as Marks & Spencer, Waitrose, and Morrisons, to offer their products on its platform. Ocado uses advanced technology, such as robotics, artificial intelligence, and machine learning, to optimize its operations and customer experience. Ocado’s online platform provides various delivery options, such as home delivery, click and collect, or smart pass, which offers unlimited deliveries for a monthly fee.

6. E.Leclerc

E.Leclerc is a French cooperative of independent retailers, with over 700 stores in France and 10 other European countries. E.Leclerc offers a wide range of products, from food and beverages to health and beauty products, as well as services, such as travel, insurance, and banking. E.Leclerc’s online platform allows customers to order groceries and non-food items and choose from different delivery options, such as home delivery, click and collect, or drive-through. It also has its own loyalty program, E.Leclerc card, which offers discounts and benefits to its members.

How to sell on E.Leclerc

7. Auchan

Auchan is a French multinational retail group, with over 3,000 stores in 17 countries. Auchan offers a variety of formats, from hypermarkets and supermarkets to convenience stores and e-commerce. Auchan’s online platform allows customers to order groceries, as well as non-food items, and choose from different delivery options, such as home delivery, click and collect, or drive-through. Auchan also has its own private label products, which offer quality and value for money.

How to sell on Auchan

8. Albert Heijn

Albert Heijn is the largest grocery retailer in the Netherlands, with over 1,000 stores across the country. Albert Heijn offers a wide range of products, from fresh and frozen foods to household goods and personal care products. Albert Heijn also has its own private label products, which account for more than 50% of its sales. Albert Heijn’s online platform allows customers to order groceries and non-food items and choose from different delivery options, such as home delivery, click and collect, or delivery bike. Albert Heijn also has its own loyalty program, Bonus card, which offers discounts and deals to its members.

9. Mercadona

Mercadona is the largest grocery retailer in Spain, with over 1,600 stores across the country. Mercadona offers a wide range of products, from fresh and frozen foods to household essentials and pet supplies. Mercadona also has its own private label products, which account for more than 80% of its sales. Mercadona’s online platform allows customers to order groceries and have them delivered to their homes or to a nearby store.

10. Coop

Coop is a Swiss cooperative of retail companies, with over 2,000 stores in Switzerland and Italy. Coop offers a variety of formats, from hypermarkets and supermarkets to convenience stores and e-commerce. Coop’s online platform allows customers to order groceries, as well as non-food items, and choose from different delivery options, such as home delivery, click and collect, or drive-through. Coop also has its own private label products, which offer quality and sustainability.

Give us those e-digits. You won’t regret it. Get weekly blogs in your inbox

E-mail *

Submit

11. Sainsbury’s

Sainsbury’s is the second-largest grocery retailer in the UK, with over 1,400 stores across the country. Sainsbury’s offers a wide range of products, from fresh and frozen foods to household goods and clothing. Sainsbury’s also has its own private label products, which account for more than 50% of its sales. Sainsbury’s online platform allows customers to order groceries and non-food items and choose from different delivery options, such as home delivery, click and collect, or delivery pass, which offers unlimited deliveries for a monthly fee.

12. Kruidvat Marketplace

Kruidvat Marketplace is a thriving platform for grocery sellers in Europe. Known for its high traffic, it offers a substantial customer base that eagerly seeks groceries and everyday essentials. With a user-friendly interface, Kruidvat makes it easy for sellers to showcase their products and reach a broad audience. Additionally, their robust marketing campaigns and promotions attract even more shoppers, making it an excellent choice for those looking to expand their grocery business in Europe.

How to sell on Kruidvat Marketplace

13. REWE

REWE is a German-based retail group, with over 10,000 stores in 22 countries. REWE offers a variety of formats, from supermarkets and discount stores to convenience stores and e-commerce. REWE’s online platform allows customers to order groceries, as well as non-food items, and choose from different delivery options, such as home delivery, click and collect, or drive-through. REWE also has its own private label products, which offer quality and value for money.

14. Edeka

Edeka is a German cooperative of independent retailers, with over 11,000 stores in Germany. Edeka offers a wide range of products, from food and beverages to health and beauty products, as well as services, such as travel, insurance, and banking. Edeka’s online platform allows customers to order groceries and non-food items and choose from different delivery options, such as home delivery, click and collect, or drive-through. Edeka also has its own private label products, which offer quality and value for money.

15. Intermarché

Intermarché is a prominent European grocery marketplace offering sellers a fantastic opportunity to tap into the region’s grocery market. With its wide reach and extensive customer base, Intermarché boasts impressive traffic levels. The platform’s features, including advanced search and filtering options, help products stand out in a crowded market. Intermarché’s commitment to customer satisfaction ensures a loyal shopper base, making it an attractive choice for grocery sellers looking to establish a presence in Europe.

How to sell on Intermarché

16. Asda

Asda is a British supermarket chain, owned by Walmart, the world’s largest retailer. Asda operates over 600 stores across the UK, as well as online platforms in several European countries, such as France, Germany, and Italy. Asda offers a range of products, from fresh and frozen foods to household goods and clothing. Asda also has its own private label products, which offer quality and value for money. Asda’s online platform provides various delivery options, such as home delivery, click and collect, or delivery pass, which offers unlimited deliveries for a monthly fee.

17. Migros

Migros is a Swiss cooperative of retail companies, with over 2,000 stores in Switzerland and Turkey. Migros offers a variety of formats, from hypermarkets and supermarkets to convenience stores and e-commerce. Migros’s online platform allows customers to order groceries, as well as non-food items, and choose from different delivery options, such as home delivery, click and collect, or drive-through. Migros also has its own private label products, which offer quality and sustainability.

18. OnBuy

OnBuy is an exciting and rapidly growing marketplace in Europe. It has gained attention for its competitive pricing and a wide range of product categories, including groceries. While not exclusively a grocery platform, OnBuy’s increasing traffic and customer base make it a promising option for sellers. Their user-friendly platform and straightforward fee structure are appealing to businesses looking to expand into the European grocery market. As OnBuy continues to gain traction, sellers can leverage its rising popularity to increase their grocery sales in Europe.

How to sell on OnBuy

19. Spar

Spar is a Dutch-based retail group, with over 13,000 stores in 48 countries. Spar offers a variety of formats, from hypermarkets and supermarkets to convenience stores and e-commerce. Spar’s online platform allows customers to order groceries, as well as non-food items, and choose from different delivery options, such as home delivery, click and collect, or drive-through. Spar also has its own private label products, which offer quality and value for money.

20. Pandacola

Pandacola is an emerging player in the European grocery marketplace scene. While it may not have the same level of traffic as some of the more established platforms, it offers unique features that can benefit sellers. With a focus on organic and healthy products, Pandacola attracts health-conscious shoppers. Its user-friendly interface and personalized recommendations help sellers connect with a niche audience interested in quality groceries. Pandacola’s emphasis on sustainability and eco-friendly products also appeals to environmentally conscious consumers, making it an intriguing option for grocery sellers in Europe.

How to sell on PandaCola

21. Morrisons

Morrisons is the fourth-largest grocery retailer in the UK, with over 500 stores across the country. Morrisons offers a wide range of products, from fresh and frozen foods to household goods and clothing. Morrisons also has its own private label products, which account for more than 50% of its sales. Morrisons’ online platform allows customers to order groceries and non-food items and choose from different delivery options, such as home delivery, click and collect, or delivery pass, which offers unlimited deliveries for a monthly fee.

Give us those e-digits. You won’t regret it. Get weekly blogs in your inbox

E-mail *

Submit

22. Kroger

Kroger, a well-established grocery marketplace in the United States, also offers opportunities for sellers looking to expand their reach into Europe. While not a European-based platform, Kroger’s strong reputation and customer base can be advantageous. It’s particularly suitable for international sellers aiming to tap into the American market and gradually extend their presence into Europe. Kroger’s extensive network and digital infrastructure ensure substantial traffic and access to a diverse audience, making it an attractive option for grocery sellers with global ambitions.

How to sell on Kroger

23. Delhaize

Delhaize is a Belgian-based supermarket chain, with over 800 stores in Belgium and Luxembourg. Delhaize offers a wide range of products, from food and beverages to health and beauty products, as well as services, such as catering, florist, and photo. Delhaize’s online platform allows customers to order groceries and non-food items and choose from different delivery options, such as home delivery, click and collect, or drive-through. Delhaize also has its own private label products, which offer quality and sustainability.

24. TheMarket

TheMarket is a prominent marketplace in New Zealand, but it also provides access to shoppers. While it may not have the same scale as some European giants, TheMarket’s distinctive features, including its curated product selection, appeal to a niche audience seeking quality groceries. Sellers can leverage this platform to introduce unique and specialized grocery products to consumers. TheMarket’s commitment to customer satisfaction and innovative shopping experiences make it a valuable avenue for grocery sellers looking to make a mark in the market.

How to sell on TheMarket

25. Colruyt

Colruyt is a Belgian-based retail group, with over 600 stores in Belgium, France, and Luxembourg. Colruyt offers a variety of formats, from discount stores and supermarkets to convenience stores and e-commerce. Colruyt’s online platform allows customers to order groceries, as well as non-food items, and choose from different delivery options, such as home delivery, click and collect, or drive-through. Colruyt also has its own private label products, which offer quality and value for money.

26. Mercator

Mercator is a Slovenian-based supermarket chain, with over 400 stores in Slovenia, Croatia, Serbia, and Bosnia and Herzegovina. Mercator offers a wide range of products, from food and beverages to household essentials and pet supplies. Mercator’s online platform allows customers to order groceries and have them delivered to their homes or to a nearby store. Mercator also has its own private label products, which offer quality and value for money.

27. AAFES (The Exchange)

AAFES, also known as The Exchange, is primarily focused on serving the United States military community. While its primary audience is not European, it does provide a unique opportunity for sellers looking to cater to this specific demographic. AAFES operates on military bases and installations in various countries, including some in Europe. Therefore, sellers can access a targeted audience of military personnel and their families stationed in Europe. It offers a niche market for groceries and everyday essentials, making it an interesting option for sellers looking to connect with the U.S. military community in Europe.

How to sell on AAFES (The Exchange)

28. Jumbo

Jumbo is a Dutch-based supermarket chain, with over 700 stores in the Netherlands and Belgium. Jumbo offers a wide range of products, from fresh and frozen foods to household goods and personal care products. Jumbo also has its own private label products, which account for more than 40% of its sales. Jumbo’s online platform allows customers to order groceries and non-food items and choose from different delivery options, such as home delivery, click and collect, or delivery bike. Jumbo also has its own loyalty program, Jumbo Extra’s, which offers discounts and benefits to its members.

29. Greenweez

Greenweez is a well-established European marketplace with a strong focus on organic and eco-friendly products, including groceries. It has garnered a reputation for being a trusted destination for environmentally conscious shoppers. As a grocery seller, Greenweez offers access to a niche but highly engaged audience seeking natural and sustainable food items. The marketplace’s commitment to quality and sustainability aligns well with sellers offering organic and eco-friendly groceries. Its dedicated customer base and emphasis on ethical shopping make it an attractive platform for grocery sellers aiming to connect with environmentally aware consumers in Europe.

How to sell on Greenweez

30. ICA

ICA is a Swedish-based retail group, with over 1,300 stores in Sweden and Norway. ICA offers a variety of formats, from hypermarkets and supermarkets to convenience stores and e-commerce. ICA’s online platform allows customers to order groceries, as well as non-food items, and choose from different delivery options, such as home delivery, click and collect, or delivery bike. ICA also has its own private label products, which offer quality and sustainability.

Why e-tailize is the Best for Selling on These Marketplaces

As you can see, there are many grocery marketplaces in Europe, each with its own features, advantages, and challenges. If you want to sell your products on these marketplaces, you need a reliable and efficient solution that can help you integrate, analyze, and advertise your products. That’s where e-tailize comes in. e-tailize offers three main modules: 

Channelize, Analyze, and Advertize.

• Channelize: This module enables you to centralize and automate your product management, inventory management, order fulfillment, and more for over 125 integrations. This means you can easily manage your listings on multiple marketplaces from one platform.
• Analyze: This module allows you to centralize marketplace data streams and utilize e-tailize’s data models to create powerful online marketplace analytics. This can help you make informed decisions about your sales strategy.
• Advertize: This module enables you to centralize campaign management and build ads centrally to save time. This can help you effectively promote your products across different marketplaces.

In conclusion, e-tailize provides a comprehensive solution that can help you centralize, optimize, and monetize your online sales across various marketplaces in Groceries.

Need more information?

Contact me!

Ricardo Rubino

[email protected]

06 – 81 10 26 49

Plan a demo

Source

• e-tailize | Improved analysis & efficient advertising for marketplaces. https://e-tailize.com/
• Lidl. https://www.lidl.pl/.
• Market u Kasi. https://www.facebook.com/kasiasuleczyno/.
• State of grocery Europe | Retail | McKinsey & Company. https://www.mckinsey.com/industries/retail/our-insights/state-of-grocery-europe.
• Top 10 Supermarket Retail Chains in Europe | ESM Magazine. https://www.esmmagazine.com/retail/top-10-supermarket-retail-chains-in-europe-24307.
• State of grocery Europe: Living with and responding to uncertainty. https://www.mckinsey.com/industries/retail/our-insights/state-of-grocery-europe-2023-living-with-and-responding-to-uncertainty.
• About us | e-tailize. https://e-tailize.com/about-us/.
• Pricing | Calculate your subscription costs | e-tailize. https://e-tailize.com/pricing/