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Top 30 Marketplaces for Sports

Top 30 marketplaces for sports

In the world of sports, online marketplaces offer a thriving ecosystem for buying and selling sports goods, making it easier than ever for sports enthusiasts and businesses to connect and engage in commerce.

To help you navigate this dynamic landscape and make informed decisions, we’ve carefully curated a comprehensive list of the top global sports marketplaces, each offering unique opportunities and benefits for both buyers and sellers in this ever-evolving industry.

Click here to view all the integrations e-tailize supports for Sports.

1. Amazon

In the world of sports, online marketplaces provide a dynamic arena for the exchange of sports goods, and one of the giants in this space is Amazon. As one of the world’s largest online marketplaces, Amazon boasts an extensive inventory of sports equipment, apparel, and accessories. With millions of monthly viewers and a vast customer base, Amazon offers unparalleled exposure for both buyers and sellers in the sports industry. Its user-friendly platform and trusted reputation make it an ideal destination for sports enthusiasts.

Read more about how to sell on amazon here

2. Decathlon

Decathlon, a prominent French sporting goods retailer, has solidified its position as one of the world’s largest in the industry. With an impressive inventory spanning products for over 70 sports, Decathlon caters to a wide and diverse audience of sports enthusiasts. This vast selection includes equipment, apparel, and accessories, making it a comprehensive one-stop shop for athletes of all levels. Decathlon’s commitment to quality and affordability has garnered a loyal customer base globally.

Read more about how to sell on decathlon here

3. Alltricks

Alltricks, a renowned European marketplace, has carved out a distinct niche in the world of cycling. With a strong emphasis on cycling equipment and accessories, it has earned a reputation as a go-to platform for cycling enthusiasts. This specialized focus means that Alltricks provides an unparalleled array of products tailored specifically to the needs of cyclists, whether they’re beginners or seasoned riders. For businesses catering to this niche market, partnering with Alltricks offers a unique opportunity to connect with a dedicated audience of cycling enthusiasts.

Read more about how to sell on Alltricks here

4. Bol.com 

Bol.com is one of the most popular and well-established online marketplaces. It was founded in 1999 and now has more than 40,000 sellers and 10 million customers on its platform. Bol.com sells a wide range of products, including sports and fitness equipment, clothing, accessories, and more. Bol.com offers sellers the benefit of its strong brand recognition, loyal customer base, and high conversion rates. Bol.com also provides sellers with various tools and services such as logistics, advertising, analytics, and more. 

Read more about how to sell on Bol.com here

5. Zalando

Zalando is not only one of the largest online fashion marketplaces in Europe but also one of the most popular destinations for sports clothing and accessories. Zalando has more than 35 million active customers across 17 European markets. It offers more than 3,000 brands and 300,000 products on its site. Zalando also has a dedicated section for sports products called Zalando Lounge, where customers can find exclusive deals and discounts on premium brands. Zalando provides sellers with various advantages such as high traffic volume, low commission fees, flexible fulfillment options, and extensive marketing support. 

Read more about how to sell on Zalando here

6. Beslist

Beslist is one of the oldest and largest online platforms. It was founded in 2005 and now has more than 10,000 affiliated web shops and 25 million products on its site. Beslist is not a typical platform where customers can buy products directly but rather a comparison platform where customers can compare prices and features of products from different sources. It then redirects customers to the website of their choice where they can complete their purchase. Beslist offers sellers the benefit of increased exposure and traffic as well as access to valuable data and insights.

7. Conrad

Conrad is an online marketplace that specializes in technology and electronics but also sells sports products such as smartwatches, fitness trackers, heart rate monitors, and more. Conrad is active worldwide with more than 6 million products. It is visited by millions of businesses and people every month. Conrad offers sellers the advantage of reaching a tech-savvy audience who are looking for innovative and reliable products. Conrad also provides sellers with various services such as product testing, quality assurance, and customer support.

Read more about how to sell on Conrad here

8. Colizey

Colizey is a relatively new online sports marketplace that was launched in 2019 in France. It specializes in team sports and outdoor activities, offering sellers access to a highly engaged audience of sports enthusiasts. Colizey has more than 300 brands and 80,000 products on its platform. It also has a strong social media presence and a loyal community of influencers and ambassadors. Colizey aims to provide a seamless shopping experience for customers by offering fast delivery, free returns, secure payment methods, and customer service. 

9. VidaXL

VidaXL is an online marketplace that sells a variety of products for home and garden, sports and leisure, health and beauty, and more. VidaXL is based in the Netherlands and operates in 29 countries across Europe, Australia, and the US. It has more than 10,000 products on its site, most of which are sourced from its own private label. VidaXL offers sellers the opportunity to reach a global audience of bargain hunters who are looking for affordable and quality products. VidaXL also handles the logistics, customer service, and marketing for sellers. 

Read more about how to sell on VidaXL here

10. Veepee

Veepee is an online marketplace that specializes in selling flash sales of branded products at discounted prices. Veepee was founded in France in 2001 and now operates in 14 countries across Europe. Veepee has more than 72 million members and 6,000 partner brands on its platform. Veepee sells a variety of products, including fashion, beauty, home, and travel. Veepee also sells sports products such as clothing, shoes, equipment, and accessories for various activities such as running, fitness, hiking, skiing, and more. Veepee offers sellers the benefit of its large and loyal customer base, high conversion rates, and exclusive partnerships with premium brands. 

Read more about how to sell on Veepee here

11. Traininn

Traininn, a dedicated online store, specializes in providing a comprehensive range of fitness and gym equipment. Its product offerings span from workout clothes to training machines, making it a versatile hub for fitness enthusiasts and athletes. Whether you’re in search of performance-enhancing gear or stylish workout attire, Traininn offers a one-stop solution. This specialized focus allows Traininn to cater to the specific needs of those committed to fitness and training.

Read more about how to sell on Traininn here

12. Go-SPORT

Go-SPORT, a prominent French sporting goods retailer, caters to the diverse needs of sports enthusiasts. With its wide-ranging inventory, this platform offers a comprehensive selection of products for various sports. Whether you’re into team sports, outdoor activities, or individual fitness pursuits, Go-SPORT is your go-to destination. Its commitment to providing high-quality sporting goods has earned it a strong reputation among athletes and sports lovers.

Read more about how to sell on Go Sports here

13. eBay 

eBay is one of the oldest and largest online marketplaces in the world. It operates in more than 190 countries and has more than 180 million active buyers on its platform. eBay sells a variety of products across different categories, including sports memorabilia, collectibles, equipment, clothing, and more. eBay offers sellers the option to sell their products either through fixed-price listings or auctions. eBay also provides sellers with various features and benefits such as global shipping program, seller protection program, promoted listings, and more.

14. Lids

Lids Inc., a prominent American retailer, specializes in athletic headwear and stands as a go-to destination for officially licensed team-specific caps. With a focus on delivering top-quality headwear adorned with logos from professional sports leagues like the NBA, NFL, and MLB, Lids caters to sports enthusiasts and fans seeking to show their team pride. Whether you’re a dedicated supporter of a particular sports franchise or simply looking to sport stylish and authentic athletic headwear, Lids offers an extensive selection. Its commitment to offering officially licensed merchandise has made it a trusted choice among sports fans.

15. Wehkamp

Wehkamp is one of the leading online retailers. It was founded in 1952 as a mail-order company and now has more than 2 million customers and 500 brands on its site. Wehkamp sells a wide range of products, including fashion, beauty, home, and electronics. Wehkamp also sells sports products such as clothing, shoes, accessories, and equipment for various activities such as yoga, fitness, cycling, and more. Wehkamp offers sellers the advantage of its strong reputation, high customer satisfaction, and innovative technology. 

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16. Coolblue

Coolblue is one of the fastest-growing online retailers in europe. It was founded in 1999 as a web shop for consumer electronics and now has more than 300 specialized web shops and 10 physical stores. Coolblue sells a variety of products, including computers, phones, cameras, and appliances. Coolblue also sells sports products such as smartwatches, fitness trackers, headphones, and speakers. Coolblue offers sellers the benefit of its excellent customer service, fast delivery, free returns, and extensive product reviews.

17. About You 

About You is an online marketplace that sells fashion products for men, women, and children. About You was founded in Germany in 2014 and now operates in 23 countries across Europe. About You has more than 30 million active customers and 2,000 brands on its site. About You also sells sports products such as clothing, shoes, accessories, and equipment for various activities such as yoga, fitness, cycling, and more. About You offers sellers the advantage of its personalized shopping experience, data-driven marketing, and flexible fulfillment options. 

18. Plutosport

Plutosport is an online marketplace that sells sports products for men, women, and children. Plutosport was founded in the Netherlands in 2005 and now has more than 1 million customers and 15,000 products on its site. Plutosport sells products for various sports such as football, tennis, hockey, basketball, and more. Plutosport offers sellers the benefit of its low prices, fast delivery, free returns, and customer service. 

19. Sport Thieme 

Sport Thieme is an online marketplace that sells sports equipment for schools, clubs, and professionals. Sport Thieme was founded in Germany in 1949 and now operates in 10 countries across Europe. Sport Thieme has more than 17,000 products on its site. Sport Thieme sells products for various sports such as gymnastics, athletics, swimming, volleyball, and more. Sport Thieme offers sellers the benefit of its high-quality standards, expert advice, and long-term warranty. 

20. Keller Sports 

Keller Sports is an online marketplace that sells premium sports products for men and women. Keller Sports was founded in Germany in 2005 and now operates in 12 countries across Europe. Keller Sports has more than 150 brands and 10,000 products on its site. Keller Sports sells products for various activities such as running, tennis, fitness, outdoor, and winter sports. Keller Sports offers sellers the benefit of its premium membership program, personalized recommendations, and exclusive deals.

21. REI

REI is an online marketplace that sells outdoor recreation products for activities such as camping, hiking, cycling, climbing, skiing, and more. REI is based in the US but ships to many countries worldwide. REI has more than 5 million members and 1,400 brands on its platform. REI offers sellers the benefit of its cooperative business model, which means that members share in the profits and have a say in how the company is run. REI also provides sellers with various services such as product testing, quality assurance, and environmental stewardship. 

22. SportPursuit

SportPursuit is an online marketplace that sells flash sales of premium sports products at up to 70% off the retail price. SportPursuit is based in the UK but operates in 10 countries across Europe, including France, Germany, Italy, Spain, and the Netherlands. SportPursuit has more than 7 million members and 1,000 brands on its platform. SportPursuit offers sellers the opportunity to reach a large and loyal audience of sports enthusiasts who are looking for exclusive deals and discounts on high-quality products. SportPursuit also handles the logistics, customer service, and marketing for sellers. 

23. Backcountry

Backcountry is an online marketplace that sells outdoor gear and clothing for activities such as skiing, snowboarding, hiking, biking, climbing, and more. Backcountry is based in the US but ships to many countries worldwide. Backcountry has more than 1,000 brands and 50,000 products on its site. Backcountry offers sellers the advantage of its expert knowledge, personalized service, and customer loyalty. Backcountry also provides sellers with various features such as product reviews, videos, guides, and stories. 

24. BikeExchange 

BikeExchange is an online marketplace that sells bikes and bike accessories for all types of riders and disciplines. BikeExchange is based in Australia but operates in 9 countries across Europe and North America, including the UK, Germany, France, Italy, Spain, Canada, and the US. BikeExchange has more than 1,500 retailers and 600 brands on its platform. BikeExchange offers sellers the benefit of its niche audience of bike enthusiasts who are looking for the best products and prices. BikeExchange also provides sellers with various tools such as inventory management, order fulfillment, and analytics.

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25. Deporvillage 

Deporvillage is an online marketplace that sells sports products for cycling, running, swimming, triathlon, and outdoor activities. Deporvillage is based in Spain but operates in 10 countries across Europe, including France, Italy, Germany, Portugal, and the Netherlands. Deporvillage has more than 700 brands and 100,000 products on its site. Deporvillage offers sellers the benefit of its specialized audience of sports enthusiasts who are looking for quality products at competitive prices. 

26. Wiggle

Wiggle is an online marketplace that sells cycling, running, swimming, and triathlon products. Wiggle is based in the UK but operates in more than 70 countries worldwide. Wiggle has more than 14,000 brands and 50,000 products on its site. Wiggle offers sellers the benefit of its competitive prices, free delivery, customer rewards, and expert advice. 

27. Snowleader

Snowleader is an online marketplace that sells ski, snowboard, and outdoor products. Snowleader is based in France but operates in 11 countries across Europe, including Germany, Italy, Spain, Switzerland, and the Netherlands. Snowleader has more than 300 brands and 15,000 products on its site. Snowleader offers sellers the benefit of its high-quality products, fast delivery, free returns, and customer service. 

28. Moosejaw

Moosejaw is an online marketplace that sells outdoor gear and clothing for activities such as hiking, camping, climbing, skiing, and more. Moosejaw is based in the US but ships to many countries worldwide. Moosejaw has more than 400 brands and 100,000 products on its site. Moosejaw offers sellers the benefit of its fun and quirky brand personality, loyal customer base, and rewards program.

29. Hibbett Sports

Hibbett Sports, a full-line sporting goods retailer headquartered in Birmingham, Alabama, is a prominent player in the sports retail industry. Operating as a publicly traded holding company, it offers a diverse range of sporting goods and apparel. Whether you’re an athlete in search of performance gear or a sports enthusiast looking for stylish sportswear, Hibbett Sports caters to a wide spectrum of needs. Its commitment to providing quality and variety has solidified its reputation among sports and fitness enthusiasts.

30. Scheels All Sports

Scheels All Sports, an American sporting goods and entertainment chain store, stands out as a privately held, employee-owned, and operated company with its headquarters in Fargo, North Dakota. This distinguished brand is synonymous with high-quality sports equipment, clothing, and footwear. Whether you’re a seasoned athlete seeking top-tier gear or a sports enthusiast in search of stylish and functional sportswear, Scheels All Sports caters to a wide spectrum of needs. Its commitment to quality, coupled with its unique ownership structure, has earned it a special place in the hearts of sports and outdoor enthusiast.

Why e-tailize is the Best for Selling on These Marketplaces 

When it comes to selling on these marketplaces for sports category, e-tailize stands out as an excellent tool for merchants. e-tailize offers three main modules:

Channelize, Analyze, and Advertize.

  • Channelize: This module enables you to centralize and automate your product management, inventory management, order fulfillment, and more for over 125 integrations. This means you can easily manage your listings on multiple marketplaces from one platform.
  • Analyze: This module allows you to centralize marketplace data streams and utilize e-tailize’s data models to create powerful online marketplace analytics. This can help you make informed decisions about your sales strategy.
  • Advertize: This module enables you to centralize campaign management and build ads centrally to save time. This can help you effectively promote your products across different marketplaces.

In conclusion, e-tailize provides a comprehensive solution that can help you centralize, optimize, and monetize. Whether you’re selling on Amazon, eBay, Rakuten, Alibaba, Decathlon, Alltricks, Colizey, Zalando, Walmart or Champs Sports, e-tailize provides you with the tools you need to succeed.

Need more information?

Contact me!

Ricardo Rubino

Sources

  1. The World’s Top Online Marketplaces in 2023 – Webretailer.com. https://www.webretailer.com/marketplaces-worldwide/online-marketplaces/.
  2. The Top 4 Sports Marketplaces in Europe – Lengow Blog. https://blog.lengow.com/marketplaces/the-top-5-sports-marketplaces-in-europe/.
  3. Top 10 Largest Sporting Goods Stores in the World 2020, Top Sporting https://blog.bizvibe.com/blog/largest-sporting-goods-stores.
  4. Features | e-tailize. https://e-tailize.com/feature/.
  5. e-tailize | Improved analysis & efficient advertising for marketplaces. https://e-tailize.com/.
  6. The World’s Most Valuable Sports Empires 2022 – Forbes. https://www.forbes.com/sites/mikeozanian/2022/01/21/the-worlds-most-valuable-sports-empires-2022/.
  7. The Best Online Marketplaces for Selling Sportswear – Sales Layer PIM. https://blog.saleslayer.com/best-sports-online-marketplaces.
  8. Global sports market – statistics and facts | Statista. https://www.statista.com/topics/8468/global-sports-market/.
  9. Sport Events – Worldwide | Statista Market Forecast. https://www.statista.com/outlook/dmo/eservices/event-tickets/sport-events/worldwide.
  10. Sports – $614 Billion Global Market Opportunities & Strategies to 2022 https://www.businesswire.com/news/home/20190514005472/en/
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