Selling on vidaXL.
vidaXL began in Venlo in 2006 as a home and garden retailer and now sells across Europe, Australia and the US. e-tailize prepares your case, gets your catalogue ready for it, and runs listings, stock and orders from one place.
- Connected to vidaXL
- Catalogue imported
- Categories and attributes mapped
- Stock and orders in sync
- Offers live on vidaXL
How do you start selling on vidaXL?
You sell on vidaXL through a seller account in its Mirakl back office. Every item needs an EAN and a shop SKU, sits in the right category of the vidaXL taxonomy and carries the attributes that category asks for. Content clears an automatic check and then a review by the vidaXL team. e-tailize prepares your case, gets the catalogue right, translates it and keeps stock and orders in sync, with the same base ready for 200+ marketplaces.
vidaXL at a glance.
The essentials of the marketplace in one table, before you dive deeper.
| Market | Europe, Australia and the United StatesWebshops on three continents, fed from one seller account in the Mirakl back office. |
|---|---|
| Costs | A monthly fee plus a commission on every ordervidaXL sets the commission by product category and does not publish the rates. |
| Fulfilment | Seller fulfilled: you pack, ship and handle returnsOrders, tracking and returns route through e-tailize. |
| Product data | An EAN and a shop SKU per item, plus category attributesCategories follow the Google product taxonomy; a sofa asks for colour and material. |
| Order rules | Accept or reject an order within 25 hoursCancellations and returns get 24 hours; incidents count against your shop statistics. |
| Program | From €249 per month, the fee follows your new revenueFree exploration call first and cancel any month. |
Six reasons to pair vidaXL with e-tailize.
Three continents from one catalogue
Shoppers buy home, garden and lifestyle goods on vidaXL in Europe, Australia and the US, all from the product base you already keep.
We know what this channel looks for
Assortment, price level, content depth and delivery promise all weigh here, and we prepare your brand in those terms.
Translated and improved on the way in
Titles, specifications and images get reworked per country, so listings read like someone wrote them locally.
One stock position, no overselling
One stock position feeds vidaXL and every other channel, so a fast seller never becomes a cancellation.
Response windows you can actually hold
Orders land in one screen with the clock visible, so acceptance, shipping and returns stay inside the vidaXL windows.
The same base, 200+ marketplaces
What you prepare for vidaXL starts the next channel. Expanding becomes a choice instead of a project.
Five steps. ~ One managed channel.
- 1
We prepare and present your case
Your brand, assortment and price level go out in the terms this channel works with.
✓Assortment reviewed✓Case prepared✓Brand presented - 2
Import your catalogue
Your products land in the PIM, the base for vidaXL and every next channel.
✓Products imported✓Images loaded✓Variants checked - 3
Make your data vidaXL proof
Categories, EANs, shop SKUs and required attributes get mapped to the vidaXL taxonomy.
✓Categories matched✓Attributes filled✓Identifiers validated - 4
Publish offers and sell
Offers go live with price and stock, and orders route straight back to you.
✓Offers live✓Stock in sync✓Orders routed - 5
Grow into the next channel
Track what vidaXL earns and take the same base to the next marketplace.
✓Results analysed✓Margin reviewed✓Next channel chosen
Sell almost anything. Almost.
What sells well on vidaXL
vidaXL is built around affordable home and garden goods, so furniture, garden, hardware, sporting goods and pet supplies sit next to its own range.
What gets checked before an offer goes live
The platform check catches missing or wrongly formatted mandatory fields. The vidaXL team then reviews content quality: images, links, attribute combinations and identifiers.
Questions sellers ask about vidaXL.
What does selling on vidaXL cost?
vidaXL works with a monthly fee plus a commission on every order, and sets that commission by product category. It does not publish those rates, so your own numbers come from vidaXL. Both are settled against your order value before payout, and a month without orders carries no monthly fee. The e-tailize program comes on top, from €249.
Do I need an EAN to sell on vidaXL?
Yes. Every item needs a product identifier, and the vidaXL team checks EANs and shop SKUs while reviewing your content. In the e-tailize PIM those identifiers, attributes and translations live in one place, so products clear the checks.
How does a product get approved on vidaXL?
Product data passes two checkpoints and your offer one more. The platform first catches missing or wrongly formatted mandatory fields. The vidaXL team then reviews content quality: invalid images, links in your text, attributes that clash, wrong identifiers and thin titles.
Who ships the orders sold on vidaXL?
You do. On a seller fulfilled order you pack it, ship it and handle the return. vidaXL expects you to accept or reject within 25 hours and to handle cancellations and returns within 24 hours. e-tailize routes every order, status and tracking number into one screen.
Which countries can I reach through vidaXL?
vidaXL runs webshops across Europe and also sells in Australia and the US. Which of those countries make sense for you depends on your assortment, margin and delivery setup, and that is what we map out in the free exploration call.
Is selling on vidaXL the same as dropshippingXL?
No, they run in opposite directions. With dropshippingXL you resell products from the vidaXL range in your own shop. On the marketplace you sell your own products on the vidaXL webshops, under your own shop name, stock and prices.
What content does vidaXL expect per country?
Every country you serve wants its own language, local specifications and measurements a shopper recognises. Our software translates and improves your listings on the way in, so you never keep a file per webshop.
Why go through e-tailize instead of arranging it yourself?
You always sell under your own vidaXL shop. We know what this channel looks for and present your brand in those terms. The software then runs catalogue, translation, listing quality, stock and orders. Whether your brand gets in here, and whether it is worth it, is what the free exploration call is for.
vidaXL's setup, in plain English.
For vidaXL and every channel after it you work with one e-tailize program. You pay along with the marketplace revenue we build together, not per product. vidaXL charges its own fee and commission separately.
The exploration call and the marketplace scan are both free. The program starts at €249 per month, paid at signing, and the fee follows the new marketplace revenue we create together. Cancel any month.
We get
you on vidaXL.
Book a free exploration call: you see where your range has potential here and what it could earn. The fee follows the new revenue we create together, so we only win when you win. After vidaXL? Another 200+ marketplaces.
