Selling on IBS.IT.
IBS.IT grew out of Italian bookselling and now carries stationery, gifts, home, film, music, games and electronics too. We know what this channel reads, and e-tailize builds your Italian offers and keeps stock, prices and orders moving from one screen.
- Connection to IBS.IT open
- Catalogue read in
- EAN codes matched to catalogue products
- Italian titles and descriptions ready
- Stock, shipping cost and orders in sync
How do you start selling on IBS.IT?
IBS.IT works with business sellers holding a VAT number and a signed marketplace contract. Offers attach to catalogue products through the EAN, carrying condition, price, shipping cost and delivery days. e-tailize prepares that Italian data, presents your brand in the terms this channel reads, then keeps listings, stock and orders in sync. Whether your range fits here, and whether Italy is worth it, is what the free exploration call is for.
IBS.IT at a glance.
The essentials of the marketplace in one table, before you dive deeper.
| Market | Italy, over 3 million registered usersBuyers are served in Italian; the terms cover Italian territory. |
|---|---|
| Listing | Free, no activation cost and no subscription to joinUploading stock and adding catalogue products costs nothing. |
| Commission | Variable per product category, up to 15% of the saleThe binding table per category sits in the seller contract. |
| Seller type | Qualified businesses holding a VAT numberIBS.IT states it works with businesses, not private sellers. |
| Fulfilment | You ship by express courier, 30 days maximum to deliveryMiss it and the order is refunded in full, shipping included. |
| Service | 48 hours to answer a buyer, 14 days to settle a returnItems that run out come off within two working days. |
| Product data | EAN match plus condition, price, shipping cost and delivery daysRanking follows condition, availability and price plus shipping. |
| Program | From €249 per month, the fee follows your new revenueFree exploration call first, cancel any month. |
Six reasons to pair IBS.IT with e-tailize.
Buyers who arrive with intent
A catalogue built around books and culture pulls shoppers who came for a title, then fill the basket with gifts and home.
Italian offers, written like a local
Titles, descriptions and category fields belong in Italian. Our software translates and sharpens them on the way in, so nothing reads like a raw export.
A cost line you calculate up front
Nothing to activate, nothing to list, and a commission fixed per category with a published ceiling. Your margin per item becomes arithmetic instead of guesswork.
One catalogue under every offer
EAN codes, attributes, images and prices live in a single PIM. Correct something once and the fix lands on every channel at once.
Late deliveries cost you the order
The terms are strict about courier speed, tracking and refunds. We route orders straight through and keep stock exact, so nothing sells that you cannot ship.
One base, 200+ marketplaces
Everything you build for Italy is the starting point for the next country. Expanding turns into a decision rather than a project from scratch.
Five steps. ~ A few minutes.
- 1
We prepare and present your case
We review your range, your Italian pricing and your margin, then put your brand in front of this channel.
✓Range reviewed✓Categories mapped✓Case presented - 2
Bring the catalogue into the PIM
Products, images and EAN codes come together in one place, ready for Italy and what follows.
✓Products imported✓Images loaded✓EAN codes verified - 3
Make the offers Italian
Titles, descriptions and category fields get translated and filled to the standard buyers expect.
✓Copy translated✓Category fields filled✓Preview checked - 4
Set delivery, then publish
You pick shipping cost and delivery days per offer, we publish and switch on the sync.
✓Shipping set✓Offers live✓Orders routed - 5
Steer on the numbers
The dashboard shows what sells and where the margin sits, so the next channel is a reasoned call.
✓Dashboard set up✓Margin checked✓Next channel picked
Sell almost anything. Almost.
What fits IBS.IT
The site sells past its bookshop roots: printed and audio titles, film and music, stationery, home and kitchen, games and consumer electronics.
What has to be right before you publish
IBS.IT keeps a list of products it does not allow, and the terms rule out counterfeit goods, unlicensed branded items and anything outside your approved categories.
Questions sellers ask about IBS.IT.
What does selling on IBS.IT cost?
Listing is free: no activation cost, no subscription to join, and nothing to add products or stock. You pay commission on what you sell, set per product category and capped at 15% of the sale. Example: a €50 order at that ceiling leaves €7.50 with IBS.IT. The e-tailize program sits next to that, from €249 per month.
Do I need an EAN for every product?
Yes. Your offer links to a catalogue product through its EAN code, and you state condition, price, shipping cost and delivery days on top. In the e-tailize PIM those fields sit in one record, so an offer matches the right entry first time.
Who ships the order and who handles returns?
You do. Sellers deliver by express courier and pass on the courier, tracking number and delivery time. Italian consumer law gives buyers 14 days to withdraw, and returns and refunds must be settled within 14 days. Carriers branded by a competitor are not permitted.
Does my content have to be in Italian?
Yes. Buyers read Italian titles and descriptions and write to you in Italian, with 48 hours to answer. Our software translates and improves your whole range on the way in and keeps that version tied to your source data, so a price change never leaves two versions behind.
How does IBS.IT decide which offer appears first?
Visibility follows product condition, availability and the price including shipping cost, so accurate stock and a sensible shipping rate weigh as much as price. e-tailize keeps availability live across your channels, so you never rank down for stock you no longer hold.
Why go through e-tailize instead of doing it alone?
You always sell under your own account. We know what this channel looks for and present your brand in those terms; the software then carries catalogue, translation, listing quality, stock and orders. Whether it is worth it for your range is what the free exploration call answers.
IBS.IT's setup, in plain English.
One e-tailize program covers IBS.IT and every channel you open next. You pay along with the new marketplace revenue we build together, never per product. IBS.IT takes a commission per category on what you sell.
The exploration call and the marketplace scan are both free. The program starts at €249 per month, paid at signing, and the fee follows the new marketplace revenue we create together. Cancel any month.
We get
you on IBS.IT.
Book a free exploration call and see where your range fits in Italy and what it could earn. The fee follows the new revenue we create together, so we only win when you win. After Italy? Another 200+ marketplaces from the same base.
