Selling on Tesco.
Tesco Marketplace puts your brand inside the weekly shop of millions of UK households. Tesco chooses who appears there. Once Tesco says yes, e-tailize runs catalogue, stock and orders from one place.
Apply yourself, they review. Stuck? Expansion does it for you.

- Catalogue imported into the PIM
- Barcodes and attributes checked
- Titles and images raised to retail level
- Stock and order routing in sync
- Brand case prepared for the channel
How do you start selling on Tesco Marketplace?
Not through an open door: Tesco decides which sellers appear on its marketplace. Apply yourself, they review. Stuck? Expansion does it for you. The software then runs catalogue, listing quality, stock and orders from one base, through the Mirakl platform Tesco moved to in October 2025. Whether entry is realistic is what the free exploration call answers.
Tesco at a glance.
The essentials of the marketplace in one table, before you dive deeper.
| Reach | Tens of millions of customers on the UK's largest grocery platformTesco's own words for that audience. |
|---|---|
| Access | Tesco decides which sellers appear on its marketplaceTesco decides. |
| Scale | More than 1,250 sellers in Tesco's own guide of 11 August 2026Each one a UK registered company with its own VAT and terms. |
| Fulfilment | You ship. Tesco takes the paymentSellers deliver by post or courier. Tesco runs no fulfilment service of its own. |
| Delivery charges | Standard up to GBP 3, express up to GBP 6 per seller per deliveryThree to five working days standard, one to two express. |
| Returns | 30 days on change of mind, 12 months on faultsThe shopper starts it in the Tesco account, the seller settles it. |
| Integration | Through the Mirakl platform, managed by e-tailizeCatalogue, stock, orders and content from one place, since Tesco moved to Mirakl in October 2025. |
| Seller fees | Tesco publishes no rate cardWe never print a figure we cannot source. |
| Packages | Toolkit from €229, Expansion from €349, Takeover €1,500 plus 5% of growthPer month. Free: the exploration call and the list of marketplaces that fit you. |
Six reasons to pair Tesco with e-tailize.
Tesco picks its sellers
This is not a shelf you walk onto. Tesco chooses who appears next to its groceries. Apply yourself, they review. Stuck? Expansion does it for you.
Grocery traffic, not marketplace traffic
Shoppers arrive for a weekly food order and leave with a garden bench. Your listing sits inside that habit, not in a search results fight.
Retail level product data or nothing
A grocer is unforgiving: one missing barcode, one thin title, one bad crop. The PIM holds one clean version per product.
You ship, so promises must hold
Every parcel leaves your warehouse with your carrier, next to a promise Tesco made. Stock and orders sync continuously, so you never oversell.
Mirakl, which we already speak
Tesco moved onto Mirakl in October 2025. Familiar ground: the same connector logic, catalogue discipline and order flow as our other Mirakl channels.
Same base, 200+ marketplaces and integrations
What we prepare for Tesco is ready for the next channel.
Five steps. ~ One brand case Tesco can say yes to.
- 1
Free exploration call
We look at your range, margins and shipping setup, and say honestly whether this is realistic.
✓Range reviewed✓Margins checked✓Shortlist agreed - 2
We present your brand
We know what this channel looks for and put your brand in front of the people who decide.
✓Brand story sharp✓Range positioned✓Pricing logic clear - 3
Catalogue into the PIM
Products land in one base: barcodes, attributes, dimensions, imagery and copy at grocer level.
✓Barcodes complete✓Attributes filled✓Images approved - 4
The software takes over
Once the channel is agreed, listings, pricing, stock and orders run from one place.
✓Listings prepared✓Stock in sync✓Orders routed - 5
Grow into the next channel
You steer on numbers per channel, and the same base opens the next one.
✓Dashboard live✓Results read✓Next channel chosen
Sell almost anything. Almost.
What sells on Tesco Marketplace
Tesco's own seller guide of 11 August 2026 shows where the weight sits: Home Lifestyle is by far the largest group, then Health & Beauty and Garden & Seasonal Events, with Home Electricals, pet, toys and food behind them.
What we check before anything goes live
Your listing sits next to the grocer's own brand, so every product runs the same checks first.
Questions sellers ask about Tesco.
What does selling on Tesco Marketplace cost?
Tesco publishes no seller rate card, so no commission or listing figure appears here; we only print numbers we can source. e-tailize comes on top: Toolkit from €229 a month, Expansion from €349, Takeover €1,500 plus a revenue share.
Can my brand get on, and is it worth it?
Tesco decides which sellers appear on its marketplace, and we do not guarantee entry, nobody honestly can. We bring the route: the contacts and a brand case written in this channel's terms. The free exploration call says whether it is realistic.
Who delivers a Tesco Marketplace order, and what does it cost?
You deliver. Tesco states that all Marketplace products come directly from its sellers, by post or courier, with the seller's own fulfilment partner. Tesco caps what the shopper pays per seller per delivery: standard three to five working days up to GBP 3, express up to GBP 6.
How do payment and returns work?
Tesco takes the payment and keeps returns on its own site, so the shopper never leaves the Tesco account. On a change of mind they contact the seller within 30 days; on a fault the promise runs 12 months, no proof needed in the first six.
Which platform is Tesco Marketplace built on?
Mirakl. Tesco moved onto Mirakl from October 2025, and Mirakl led a session at Tesco's first Seller Day in July 2026. Known ground for us: catalogue, offers, orders and messaging behave like our other Mirakl channels.
Why go through e-tailize instead of arranging it yourself?
Because the hard part is not the connection. It is being chosen, then keeping a grocer happy: complete product data, honest stock, a delivery promise that holds, fast returns. We helped 1,000+ brands expand to new marketplaces from one base that also serves your next marketplace.
Tesco's setup, in plain English.
e-tailize comes in three packages: you do it, we do it together, or we do it for you. Each package moves with your marketplace revenue. Tesco publishes no rate card, so no marketplace figures sit beside it.
Free: the exploration call and the list of marketplaces that fit you. Then you pick a package. Toolkit from €229 a month: you do it. Expansion from €349 a month, the first month at signing: we do it together. Takeover €1,500 a month plus a revenue share: we do it.
Apply yourself, they review. Stuck? Expansion does
it for you.
Book a free exploration call and hear straight away whether this channel is realistic. Expansion from €349 a month, the first month paid at signing, or the Toolkit from €229 if you do it yourself. And after this one? Another 200+ marketplaces and integrations from the same base.
