Selling on Janie and Jack.
Janie and Jack has dressed babies and children in the United States since 2002, and since February 2025 its site also carries Janie and Jack Marketplace, a curated selection of outside brands on the Mirakl platform. The retailer picks who sits beside its own range. e-tailize gets your brand judged in those terms, then runs listings, stock and orders from one place.
Apply yourself, they review. Stuck? Expansion does it for you.
- Catalogue mapped to the marketplace fields
- Kids and baby attributes completed
- Free ground shipping set per listing
- Stock and orders ready to sync
- Returns routed to your own service desk
How do you start selling on Janie and Jack?
The marketplace is curated. Janie and Jack chooses the brands and makers beside its own range, and those partners handle fulfilment and service themselves. Apply yourself, they review. Stuck? Expansion does it for you. We guarantee no place. The free exploration call tells you what it is worth.
Janie and Jack at a glance.
The essentials of the marketplace in one table, before you dive deeper.
| Market | The United States onlyItems never ship abroad. |
|---|---|
| Who decides | The retailer curates the brands and makers beside its own rangeLive since February 2025, with over 100 brands. |
| Costs | Commission is agreed in your seller contractNo public rate card exists, so we quote no percentage. |
| Fulfilment | You ship every order yourself, in about 2 business daysFree ground shipping, no expedited option, parcel in your own branding. |
| Returns and service | Returns come straight back to you, never to a storeYou enclose the instructions and your service contact. |
| Price rules | Marketplace items are excluded from promotions and price adjustmentsPayment by major credit card. |
| Packages | Toolkit from €229, Expansion from €349, Takeover €1,500 plus 5% of growthPer month. Free: the exploration call and the list of marketplaces that fit you. |
Six reasons to pair Janie and Jack with e-tailize.
Parents who trust the name above the door
Shoppers come for childrenswear from newborn to size 18 and stay for home, toys, baby gear and wellness.
Somebody decides, and we know what they weigh
A curated selection means a person picks the brands.
Live in the right shape, straight away
Catalogue, translation and listing quality are handled before anything publishes, so week one reads like a mature channel.
You ship, we keep it accurate
Orders leave your warehouse in about 2 business days with free ground shipping, while stock stays truthful everywhere.
Returns and questions stay workable
Returns come back with your own instructions in the box, and every order and its tracking stay in one screen.
The same base, 200+ marketplaces and integrations
Attributes, images and copy live in one place, so this work starts your next marketplace too.
Five steps.
- 1
Apply, yourself or with Expansion
Apply yourself and Janie and Jack reviews. Or Expansion prepares and submits your application. Janie and Jack decides.
✓Range reviewed✓Application submitted✓Janie and Jack decides - 2
Import and enrich your catalogue
Bring your products into the PIM and complete attributes, images and copy.
✓Products imported✓Attributes complete✓Images ready - 3
Shape the listings for Mirakl
Fields, sizes, ages and prices go onto the marketplace specifications, shipping promise included.
✓Fields mapped✓Ages and sizes set✓Shipping promise set - 4
Connect and go live
We connect the Mirakl portal, publish your listings and run stock, orders and returns from one screen.
✓Portal connected✓Listings live✓Orders routed - 5
Open the next channel
Track what sells, then we take the same base to the next marketplace.
✓Results analysed✓Margin checked✓Next channel chosen
Sell almost anything. Almost.
What this marketplace carries
Home and decor, toys, health and wellness and baby gear sit next to apparel, for babies, toddlers, kids and tweens.
What has to be right before you publish
No public exclusion list exists, so the checks that count are your own: complete listings, honest stock and a ship window you can hold.
Questions sellers ask about Janie and Jack.
What does selling on Janie and Jack cost?
Janie and Jack publishes no seller rate card, so commission is agreed in your seller contract and we quote no percentage. Shipping stays yours and ground delivery is free for the shopper, which belongs in your margin. e-tailize comes on top: Toolkit from €229 a month, Expansion from €349, Takeover €1,500 plus a revenue share.
Can any brand sell on Janie and Jack?
No. The marketplace is a curated selection of brands and makers, and the retailer decides who sits beside its own range. Apply yourself, they review. Stuck? Expansion does it for you. We promise no place.
Who ships Janie and Jack marketplace orders?
You do. The brand partners handle fulfilment and customer service for everything they sell, orders ship in about 2 business days and the parcel arrives in your own branding. Ground shipping is free for the shopper, so that cost sits with you.
Can I sell on Janie and Jack from Europe?
Only with a shipping route inside the United States. The marketplace serves that country alone and its items never go abroad. No public rule demands a warehouse there, but with free delivery in about 2 business days most brands arrange stock locally.
How do returns work on Janie and Jack?
Returns come straight back to you. Stores and the distribution centre do not accept them, and you enclose your instructions and service contact in the parcel. Marketplace items also sit outside the free return promise covering the rest of the site.
What can you sell on the Janie and Jack marketplace?
Apparel and accessories, baby gear, home and decor, bedding and bath, toys, books and health and wellness, for babies, toddlers, kids and tweens. Marketplace items are excluded from promotions, so your price must work without a discount.
Janie and Jack's setup, in plain English.
e-tailize comes in three packages: you do it, we do it together, or we do it for you. Each package moves with your marketplace revenue. Janie and Jack charges its own commission on top.
Free: the exploration call and the list of marketplaces that fit you. Then you pick a package. Toolkit from €229 a month: you do it. Expansion from €349 a month, the first month at signing: we do it together. Takeover €1,500 a month plus a revenue share: we do it.
Apply yourself, they review. Stuck? Expansion does
it for you.
Book a free exploration call: you hear where your range has potential in the United States and what this curated channel is worth. Janie and Jack decides who joins, so we promise a strong case, never a guarantee. Expansion from €349 a month, the first month paid at signing, or the Toolkit from €229 if you do it yourself.

