Selling on Anthropologie.
Anthropologie sells clothing, home and lifestyle products in the United States, and outside brands reach its shoppers through Curated by Anthropologie, on the Mirakl platform. URBN chooses which labels sit beside its own range. e-tailize gets your brand judged in the terms it cares about, then runs listings, stock, prices and orders from one place, on the base that serves 200+ marketplaces and integrations.
Apply yourself, they review. Stuck? Expansion does it for you.
- Catalogue mapped to the marketplace fields
- Listings checked against the restricted list
- Prices matched to your other channels
- Stock and orders ready to sync
- Shipping and return rules set per order
How do you start selling on Anthropologie?
URBN decides which brands appear beside the Anthropologie range, and it weighs originality and a deliberate commitment to design. Apply yourself, they review. Stuck? Expansion does it for you. We cannot guarantee entry. Free: the exploration call and the list of marketplaces that fit you, each linked to its page.
Anthropologie at a glance.
The essentials of the marketplace in one table, before you dive deeper.
| Market | United StatesMarketplace items ship to the contiguous states only. |
|---|---|
| Who decides | URBN picks the brands that sit beside the Anthropologie rangeIt weighs originality and a deliberate commitment to design. |
| Costs | A monthly subscription fee plus commission on what URBN collectsBoth rates live in the portal, never in public. |
| Fulfilment | You ship every order yourself, in roughly 48 hoursNo warehouse service. You pick carrier and shipping charges. |
| Returns and service | Yours, with a prepaid return label in the boxNo store returns, and customer questions land with you. |
| Price rules | Parity with your other sales channels is requiredExcluded from promotions and from free shipping over USD 50. |
| Product data | Listings and prices go through the Mirakl portalFollow the field specifications, stay off the restricted list. |
| Packages | Toolkit from €229, Expansion from €349, Takeover €1,500 plus 5% of growthPer month. Free: the exploration call and the list of marketplaces that fit you. |
Six reasons to pair Anthropologie with e-tailize.
A United States audience that shops for design
People come to Anthropologie for clothing, home and lifestyle with a clear point of view.
Somebody decides, and we know what they weigh
URBN picks who sits beside its own range.
Live in the right shape, straight away
Catalogue, translation and listing quality are handled before anything publishes. Your first week already runs like a channel you have had for years.
You ship, we keep it accurate
Every order leaves your warehouse in roughly 48 hours. e-tailize routes them and keeps your stock truthful.
Parity without spreadsheet work
Marketplace prices have to match your other channels. One price source in e-tailize holds that while you run promotions elsewhere.
The same base, 200+ marketplaces and integrations
One channel is never the whole plan. Attributes, images and copy live in one place, so this work starts your next marketplace too.
Five steps.
- 1
Apply, yourself or with Expansion
Apply yourself and Anthropologie reviews. Or Expansion prepares and submits your application. Anthropologie decides.
✓Range reviewed✓Application submitted✓Anthropologie decides - 2
Import and enrich your catalogue
Bring your products into the PIM and complete the attributes, images and copy.
✓Products imported✓Attributes complete✓Images ready - 3
Shape the listings for Mirakl
Attributes, translations and prices go onto the field specifications, and the restricted list is checked.
✓Fields mapped✓Copy translated✓Restricted list checked - 4
Connect and go live
We connect the Mirakl portal, publish your listings and run stock and orders from one screen.
✓Portal connected✓Listings live✓Orders routed - 5
Open the next channel
Track what sells, then we take the same base to the next marketplace.
✓Results analysed✓Margin checked✓Next channel chosen
Sell almost anything. Almost.
What this marketplace carries
The site really sells apparel, home, kids and beauty, where craft outweighs volume.
What gets a listing pulled
Replicas, restricted products, items without stock and prices that differ from your other channels come down first. Keeping that clean is our work.
Questions sellers ask about Anthropologie.
What does selling on Anthropologie cost?
URBN charges a monthly subscription fee plus commission on everything it collects for you. Both amounts sit in your seller information page in the portal, never in public, and URBN can post new rates. Shipping and returns stay yours. e-tailize comes on top: Toolkit from €229 a month, Expansion from €349, Takeover €1,500 plus a revenue share.
Who ships Anthropologie marketplace orders?
You do. Marketplace items are sold and shipped by the selling partner, in roughly 48 hours. You pick the carrier, set shipping charges and add a prepaid return label. Returns and customer questions land with you.
Can I sell on Anthropologie from Europe?
Only with a shipping route inside the United States. Marketplace items are not eligible for international shipping and reach the contiguous states only, and URBN collects no tax for you abroad. Most brands arrange a warehouse partner there first.
Do my Anthropologie prices have to match my own shop?
Yes. The seller agreement asks for parity between identical products here and in your other sales channels, discounts and shipping benefits included. Marketplace items are also excluded from promotions and from free shipping over USD 50.
What can you sell on the Anthropologie marketplace?
Apparel, home and furniture, textiles and lighting, jewellery and shoes, kids and baby, beauty and wellness. Replicas, restricted products and anything without stock stay out, and a differing price pulls a listing down.
Can any brand sell on Anthropologie?
No. URBN chooses which labels sit beside its own range, and craft weighs heavier than volume. Apply yourself, they review. Stuck? Expansion does it for you. We do not guarantee entry.
Why go through e-tailize for Anthropologie?
Because the work does not stop at going live. e-tailize keeps catalogue, translation, listing quality, stock, orders and prices clean, and the same base connects to 200+ other marketplaces and integrations. The free exploration call tells you what it is worth first.
Anthropologie's setup, in plain English.
e-tailize comes in three packages: you do it, we do it together, or we do it for you. Each package moves with your marketplace revenue. URBN charges its own fees on top.
Free: the exploration call and the list of marketplaces that fit you. Then you pick a package. Toolkit from €229 a month: you do it. Expansion from €349 a month, the first month at signing: we do it together. Takeover €1,500 a month plus a revenue share: we do it.
Apply yourself, they review. Stuck? Expansion does
it for you.
Book a free exploration call. We go through your range, your margin and your shipping route, and you hear what this channel is realistically worth next to the 200+ others. We do not promise a place, we do the work that makes the case. Expansion from €349 a month, the first month paid at signing, or the Toolkit from €229 if you do it yourself.
