Selling on Runnerinn.
Runnerinn is the running store of the Tradeinn group, run out of Celra near Girona and posting to customers in more than 190 countries. Runners buy by the millimetre and the gram, so that is how we present your brand while the software runs catalogue, translation, listing quality, stock and orders.
- Range read against road, trail and triathlon
- Catalogue and photography collected
- Size grids, drop and weight filled
- Claims and label data verified
- Stock, orders and returns wired up
How do you start selling on Runnerinn?
Runnerinn is the running store of the Tradeinn group in Spain, reaching customers in more than 190 countries. Runners buy by measurement: drop, stack height, weight per size, and for competition footwear the World Athletics ceiling of 40 mm of sole. We assemble your case and take it in, then the software handles catalogue, translation, listing quality, stock and orders. The free exploration call decides whether your brand belongs here.
Runnerinn at a glance.
The essentials of the marketplace in one table, before you dive deeper.
| Market | Spain, with parcels to customers in more than 190 countriesEverything leaves the group base at Celra, north of Girona. |
|---|---|
| The shop floor | Footwear, clothing, running equipment, nutrition and electronicsAsics, Nike, adidas, Salomon, Saucony, Mizuno and Altra already sit here. |
| Competition footwear | World Athletics caps road racing soles at 40 mm and permits one rigid plateRanked competition also demands the published approved list. |
| Sports nutrition | Health claims only from the authorised EU list, under Regulation (EC) No 1924/2006Ingredients, allergens and the exact claim wording belong in fields. |
| Product data | EAN per variant, size grid per model, fibre composition on every garmentRegulation (EU) No 1007/2011 governs the fibre label, and Regulation (EU) 2023/988 wants the responsible contact visible in the offer. |
| Returns | 30 days after receipt, unused, original tags on, original packagingUnsealed hygiene articles stay with the buyer. |
| Seller costs | No rate card we can verify todayA percentage nobody can source stays off this page. |
| Packages | Toolkit from €229, Expansion from €349, Takeover €1,500 plus 5% of growthPer month. Free: the exploration call and the list of marketplaces that fit you. |
Six reasons to pair Runnerinn with e-tailize.
We do the introducing, with proof in hand
A running buyer weighs brand pull, price band, size depth and shipping reliability. Assembling that answer and carrying it in is our half.
Shoes sold off a grid instead of a guess
European, British, American and centimetre lengths, widths, drop and stack height per model. Fill it once and the runner orders the right pair.
Claims that hold up when somebody checks
Race legality, nutrition wording and fibre content live in real fields, so nothing goes live on a sentence you cannot document.
Product copy rewritten shop language by shop language
These pages read in Spanish, French, German, Italian, Portuguese, Dutch, Polish and Japanese. Grammes, millimetres and drop survive the trip.
Colourways and model years kept in order
Running ranges turn over fast and every colourway is another sellable item. That tree stays readable instead of filling with duplicates.
One prepared base, pointed at the next store
Whatever you finish here becomes the head start on the channel after it, across 200+ marketplaces and integrations.
Five steps. Start line to first order.
- 1
Expansion prepares your application
Expansion: we prepare and submit your application. Runnerinn decides.
✓Range reviewed✓Application submitted✓Runnerinn decides - 2
Catalogue and photography into one library
Models, colourways, size grids, prices and images land in one place.
✓Products imported✓Colourways mapped✓Images loaded - 3
Measurements and label data completed
Drop, stack height, weight, surface, fibre composition and claim wording get filled, then localised.
✓EAN codes complete✓Measurements added✓Copy localised - 4
Run the channel from one screen
Stock levels, incoming orders and returns report to the same place.
✓Stock in sync✓Orders routed✓Returns handled - 5
Read the numbers, then aim further
See what each model earns, then take the catalogue to the next store.
✓Dashboard live✓Margin reviewed✓Next channel chosen
Sell almost anything. Almost.
What fits these pages
Runnerinn is built around road, trail, training and racing: shoes for every surface, technical clothing, sports watches, hydration, lighting, recovery and nutrition.
What we examine before anything is presented
Nutrition wording that never made the authorised list, race legality claimed without backing, garments missing fibre composition and thin photography come out first.
Questions sellers ask about Runnerinn.
What does selling on Runnerinn cost?
No seller rate card for this store can be verified today, so no percentage and no fixed amount appear here. e-tailize comes on top: Toolkit from €229 a month, Expansion from €349, Takeover €1,500 plus a revenue share.
What is Runnerinn exactly?
Runnerinn is the running arm of the Tradeinn group, steered from Celra near Girona in Spain. It covers road, trail, training, popular races, marathons, ultratrail and mountain running, and sells to customers in more than 190 countries.
Which running shoes count as legal for competition?
World Athletics limits a road racing sole to 40 mm and allows no more than one rigid embedded plate, which may sit in parts as long as they stay in one plane. Ranked competition also needs a place on the published approved list.
What product data does a running shoe listing need?
Length in European, British, American and centimetre grids, width where offered, drop in millimetres, stack height, weight at a stated reference size, surface, cushioning and an EAN per size and colourway. Most returns trace back to a size mismatch.
What rules apply to sports nutrition here?
A health claim on a gel, drink or bar may only be used in Europe when it is authorised and listed under Regulation (EC) No 1924/2006. Ingredients, allergens, portion size and instructions belong in structured fields.
What has to be on a technical clothing listing?
Fibre composition under Regulation (EU) No 1007/2011: every fibre named with its percentage by weight, in descending order, on a durable label. Since 13 December 2024 Regulation (EU) 2023/988 also wants the responsible contact visible in the offer.
Why work through e-tailize?
Two different jobs sit behind one page. Getting a running brand considered takes contacts and a story told the way a specialist store reads it. Running it afterwards takes catalogue, translation, stock and order software. Both are ours.
Runnerinn's setup, in plain English.
e-tailize comes in three packages: you do it, we do it together, or we do it for you. Each package moves with your marketplace revenue.
Free: the exploration call and the list of marketplaces that fit you. Then you pick a package. Toolkit from €229 a month: you do it. Expansion from €349 a month, the first month at signing: we do it together. Takeover €1,500 a month plus a revenue share: we do it.
We do the hard
part, you sell.
Book a free exploration call and you leave knowing which running products stand a chance and what that is worth. Expansion from €349 a month, the first month paid at signing, or the Toolkit from €229 if you do it yourself.
