Selling on Venca.
Venca is a Spanish fashion and home name out of Vilanova i la Geltrú near Barcelona, built on catalogue selling from 1976 and a web store from 1997. e-tailize knows what a Spanish fashion channel reads first, prepares your range in those terms, then runs catalogue, translation, stock and orders.
- Range reviewed against the Spanish market
- Catalogue imported into the PIM
- Sizes, colours and materials mapped
- Listings written in Spanish
- Stock and orders in sync
How do you start selling on Venca?
You start with a catalogue a Spanish fashion buyer can read: a barcode per sellable variant, honest size and material data, Spanish titles and images that match what arrives. e-tailize builds that base with you and puts your brand forward in the language this channel works in. Whether your range belongs here is what the free exploration call is for.
Venca at a glance.
The essentials of the marketplace in one table, before you dive deeper.
| Market | Spain and Portugal, with delivery to more than 80 countriesPortugal came in 2006, that international reach followed in 2018. |
|---|---|
| Assortment | Womenswear, menswear, kidswear, footwear, jewellery, beauty and homeHome covers bedding, kitchen goods and small appliances beside the clothing. |
| Audience | 7.4 million unique users across Spain and PortugalFigure published when the marketplace assortment was announced in 2019. |
| Roots | Catalogue selling from 1976, online from 1997Created as Venta Catalogo, with a management buyout in 2017. |
| Seller model | Sellers hold their own listings, prices, stock and contact after the saleReported types: B2B distributors, marketplace specialists and small local brands. |
| Volume | More than 50,000 orders since the marketplace assortment launchedReported in July 2023, small businesses carried a large share. |
| Product data | A barcode per sellable variant plus Spanish contentFashion reads size, colour and material as separate fields, kept in one record. |
| Program | From EUR 249 per month, the fee follows your new revenueFree exploration call first and cancel any month. |
Six reasons to pair Venca with e-tailize.
We judge the fit before you spend anything
Spanish shoppers buy fashion on price architecture, fabric detail and sizing they trust. We hold your range against that first, so you hear where you stand.
Spanish that reads like Spanish
Titles, bullets and descriptions get rewritten for the market on the way in, never run through a translator and left there.
Variants that survive a fashion catalogue
Every size and colour becomes its own record with its own barcode and stock line. That is what keeps a fashion listing out of trouble.
Your brand goes forward prepared
A written brand story, a clean data pack and a range that already looks finished. That is what we put in front of a buyer.
Clothing returns stay workable
Fashion returns at volume break a spreadsheet. Orders, tracking and returns land in one view, so an extra channel costs no extra person.
The same base, 200+ marketplaces
What you prepare for one Spanish channel starts the next one. Expanding turns into a decision instead of a project.
Five steps. ~ From range to live.
- 1
Free exploration call
We walk through your range, your margins and the Spanish demand behind them.
✓Range reviewed✓Markets shortlisted✓Numbers on the table - 2
Catalogue into the PIM
Products, variants, images and prices land in one base every channel can read.
✓Products imported✓Images checked✓Variants validated - 3
Make the fashion data ready
Barcodes, sizes, colours, materials and care data get mapped and written in Spanish.
✓Barcodes complete✓Attributes filled✓Translations done - 4
We present your brand
We take your case forward with our contacts and the story a Spanish buyer answers to.
✓Brand story written✓Data pack ready✓Conversation opened - 5
Live and running
Stock, orders and returns run from one screen, and the same base opens the next channel.
✓Stock in sync✓Orders routed✓Next channel chosen
Sell almost anything. Almost.
What fits an assortment like this
Everyday fashion carries the range: womenswear first, with menswear, kidswear, lingerie and larger sizes beside it, then footwear, jewellery, beauty and home goods for the same household.
What gets checked before anything goes live
Thin descriptions, a colour variant without a barcode, sizing that does not match the garment and cluttered images are the usual blockers. e-tailize flags them inside the PIM.
Questions sellers ask about Venca.
What does selling on Venca cost?
No seller rate card is verifiable for this channel, so we publish no percentage and no fee here. Terms in Spanish fashion retail get agreed per brand, on category, margin and who ships. What we can price is our own side: e-tailize starts at EUR 249 per month and the fee follows the new revenue we build together.
Do I need a barcode for every size and colour?
Yes, plan on an EAN or GTIN per sellable variant, not one per style. A jumper in four sizes and two colours is eight records. In the e-tailize PIM those variants keep their stock lines, images and attributes together, ready for every next channel.
What kind of range works in Spanish fashion and home?
Affordable everyday clothing for the whole household is the heart of it, with footwear, jewellery, beauty and home goods around it. Larger sizes and lingerie belong to that mix. A premium niche can work too, but it needs a sharper story.
Can I sell in Spain from another country?
That is most of our work. Spanish shoppers expect Spanish product text, Spanish service and a returns route that feels local, and Spanish sizing conventions differ from the ones you know. Our software handles listings and translation, we organise the rest with you.
Who handles the orders and the returns?
On a marketplace model the seller keeps its own listings, prices, stock, orders and the contact that follows a sale. e-tailize routes those orders into your existing process, keeps stock accurate across every channel, and shows tracking and returns in one view.
Why go through e-tailize instead of arranging it yourself?
You keep selling under your own brand and your own terms. We bring the contacts, we know what a Spanish fashion channel looks for, and we prepare the case in that language. Then the software takes over the repetitive part across 200+ marketplaces.
Venca's setup, in plain English.
Venca and every other channel run on one e-tailize program. You pay along with the marketplace revenue we build together, never per product and never per listing. What a fashion channel charges its sellers gets agreed case by case.
The exploration call and the marketplace scan are both free. The program starts at €249 per month, paid at signing, and the fee follows the new marketplace revenue we create together. Cancel any month.
We
get you in.
Book a free exploration call and hear straight away whether your range belongs on a Spanish channel like this and what it could earn. The fee follows the new revenue we create together, so we only win when you win. After this one, 200+ marketplaces run from the same base.
