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Integrate with Lightspeed

Interested in pairing with Lightspeed? Then you’ve come to the right place. In the table of contents below you can see (and click on) what we will cover in this article.

Why integrate with Lightspeed?

Lightspeed is a cloud-based point of sale and e-commerce platform for retailers and restaurants. Integrating with Lightspeed allows businesses to use the platform’s features, such as inventory management and customer tracking, in conjunction with other software and tools, such as accounting and marketing software. This can help streamline operations and improve efficiency.

Lightspeed was founded in 2005 and is headquartered in Montreal, Canada. The company has since grown to become a leader in the retail and restaurant technology industry, with offices in multiple countries and customers in over 100 countries.


Advantages of integrating Lightspeed via e-tailize

  • Brand awareness (expand your brand to other marketplaces)
  • Easy to expand abroad
  • Good support services
  • High ROI


Fully integrate Lightspeed with your systems

Do you want to manage Lightspeed and any future or current marketplaces or CMS platforms in one place? At e-tailize you can accommodate the following functionalities after linking:

  • Sell ​​on marketplaces across Europe (over 100 integrations)
  • Centralized order management (automatic & manual)
  • Centralized inventory management
  • Full PIM system specifically designed for marketplaces
  • Easily place products on marketplaces from one screen
  • Integration with all kinds of fulfillment software (e.g. MyParcel or Picqer)
  • Connection with the well-known CMS platforms (Shopify, WooCommerce and more)


Important for selling via Lightspeed

If you are going to sell via Lightspeed, it is important that you do some fundamental things right. Then think about:

  1. Choosing good architecture for design and system
  2. Using high quality images and videos
  3. High focus on SEO
  4. Make sure you have a live chat
  5. Optimize towards conversion as much as possible (pop-ups, heatmaps, and more)
How do you integrate with Lightspeed?
Step 1
Account

To create a Lightspeed account, go to their website, click on “Free Trial” or “Sign Up”, fill out the required information, read and agree to the terms of service and privacy policy, click “Create My Account” and verify your email by clicking on the link sent to your email. Once verified, you can log in and begin setting up your POS system.

Step 2
Configure

To configure a Lightspeed account, log in and navigate to the settings menu, set up your inventory, customer information and payment methods, customize your POS settings, and set up employees with roles and permissions. It’s recommended to check Lightspeed’s documentation and resources for help.

Step 3
Centralize with e-tailize

Connect e-tailize and upload your products to dozens of marketplaces with a few actions. After uploading, we immediately track your stock and send orders to your order system.

Step 4
Optimize your content

Use our data analysis tools to optimize your content and increase your sales.

Possible Problems and Challenges

Knowledge | Quite a bit of knowledge is needed to be able to compete well with current sellers on the internet. That’s where an analytical tool like Ahrefs or e-tailize can help you. These dashboards give you the information you need to beat the competition.

Errors | It is important that you as a seller keep your performance as high as possible. Stable stock synchronization and reliable sending of orders are therefore very important. In addition, you also want to be able to efficiently process a high number of returns. With a tool like e-tailize you can be sure that there are no (synchronization) errors between your marketplaces, webshop(s), fulfillment parties, and the PIM system.

Scaling | When you have Lightspeed under control, you want to expand the number of channels – and thus your reach. If you import your products into a PIM system, you can also upload the products to marketplaces. In addition, you have immediately arranged your order management and stock synchronization.

What categories

Almost everything can be sold on Lightspeed, so to keep the list short, we give the list of products that you are not allowed to sell:

  • Virtual currency, including credits for video games or virtual worlds
  • Counterfeit goods
  • Adult content and services
  • Drug paraphernalia (including e-cigarettes, vapes, and nutraceuticals)
  • Marketing on multiple levels
  • Pseudo-drugs
  • Social media activity, such as Twitter followers, Facebook likes, YouTube views
  • Substances designed to mimic illegal drugs
  • Firearms, ammunition

The costs & conditions

The pricing is heavily dependent on usage and settings. But it ranges anywhere from $119 a month up to $1000+.

You can check their pricing here.

How to learn to sell on Lightspeed

There are a number of ways to learn how to sell through Lightspeed. There are many videos on Youtube and blogs on the web. At e-tailize we also offer the tools and links such as our ‘Analyze’ module, which generates insights for you and gives you an overview of the data via marketplaces. This allows you to manage quickly and efficiently on ‘Actionable Metrics‘.

Conclusion

In conclusion, Lightspeed is a point-of-sale and retail management software that offers a range of features and plans to help businesses manage their inventory, sales, and customers. The cost and conditions of using Lightspeed will depend on the specific plan that you choose, which can range from a free plan to various paid plans.

It’s also important to review their terms of service and conditions to understand what is required to use the platform. Additionally, Lightspeed offers trial versions and a team of experts that can help you to choose the best plan for your business.

Need more information?

Contact me!

Ricardo Rubino
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