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Selling on YOOX

Interested in selling via YOOX? Then you’ve come to the right place. In the table of contents below you can see (and click on) what we will cover in this article.

Why sell via YOOX?

Selling on YOOX is a great opportunity for fashion brands and designers to reach a wider audience. Founded in 2000, YOOX has become a leading online retailer for luxury fashion and design, offering a curated selection of clothing, accessories, and home decor. With a global customer base and a reputation for quality and style, YOOX provides a platform for sellers to showcase their products and connect with fashion-conscious consumers. Whether you’re a small independent label or a well-established brand, selling on YOOX can help you grow your business and increase your visibility in the competitive world of fashion.


Advantages of selling on YOOX via e-tailize

  • Global reach with 180+ countries
  • High-quality customer service
  • Access to a large customer base
  • Convenient and user-friendly platform
  • Strong brand reputation
  • Competitive commission rates
  • Secure payment and shipping options
  • Opportunity for brand exposure


Fully integrate YOOX with your systems

Do you want to manage YOOX and any other future or current marketplace(s) in one place? At e-tailize you can accommodate the following functionalities:

  • Sell ​​on marketplaces across Europe (over 100 integrations)
  • Centralized order management (automatic & manual)
  • Centralized inventory management
  • Full PIM system specifically designed for marketplaces
  • Easily post products on marketplaces
  • Integration with all kinds of fulfillment software (e.g. MyParcel, Picqer, and more)
  • Connection with the well-known CMS platforms (Shopify, WooCommerce and more)
How to Sell on YOOX
Step 1
Register Your Business

To sell on YOOX, you need to have a registered business. Make sure you have all the necessary legal documents and tax IDs.

Step 2
Create an Account on YOOX

Once you have a registered business, create an account on YOOX. You will need to provide your business information and agree to their terms and conditions.

Step 3
Sign Up for e-tailize

To manage your inventory and sales on YOOX, sign up for e-tailize. This platform will help you upload your products and optimize your sales.

Step 4
Upload Your Products

Using e-tailize, upload all your products to YOOX and any other marketplaces you want to sell on. Make sure your product descriptions and images are high-quality and accurate.

Step 5
Optimize and Monetize

Use e-tailize’s ‘Analyze’ and ‘Advertize’ modules to optimize your sales on YOOX. These tools will help you track your performance and create targeted advertising campaigns to increase your revenue.

Possible Problems and Challenges

Knowledge | Quite a bit of knowledge is needed to be able to compete well with current sellers on YOOX. That’s where an analytical tool like e-tailize can help you. Our dashboard gives you the insights and pointers you need to take on the fight.

Errors | It is important that you as a seller keep your performance score as high as possible. Stable stock synchronization and reliable order forwarding are therefore critical. In addition, you also want to be able to efficiently process a high number of returns. With a tool like e-tailize, you can be sure that there are no (synchronization) errors between your YOOX store, other marketplaces, webshop(s), fulfillment parties, and the PIM system.

Scaling | When you have YOOX under control, you want to expand the number of channels – and thus your reach. If you import your products into a PIM system, you can also upload the products to other marketplaces in addition to YOOX. Even better; immediately your order management and stock synchronization are arranged.

The main selling categories on YOOX

YOOX is an online luxury fashion retailer that sells a wide range of products such as clothing, shoes, bags, accessories, and home decor items. They offer products from various well-known brands and designers.

The Buy Box
The Buy Box
When several partners offer the same product, one of the partners is featured the Buy Box. That's because this partner has the best offer in terms of price, delivery time and service. Most sales are made through the Buy Box. So it is essential to win this. A common tactic to always win the Buy Box is to set up your own brand with unique EANs. If you are the only provider of a product, you will always win the Buy Box.

Seller Rating
Seller Rating
Your ability to get a high score on the 'service' aspect (named in the Buy Box section) depends entirely on your Seller Rating. Your Seller Rating is determined based on how well you meet the YOOX terms of service. Below this block you can find some of the conditions YOOX will look at.


The costs & conditions

As a seller on YOOX, you will be required to pay a commission fee on each sale made through the platform. The commission fee varies depending on the category of the item being sold, with fashion items having a higher commission rate than other categories. Additionally, there may be additional fees for services such as premium placement or advertising. It is important to carefully review the fee structure before listing items for sale on YOOX.

Selling conditions on YOOX:

  • Returns must be accepted within 14 days of delivery
  • Sellers must maintain a delivered on time percentage of at least 95%
  • Customer questions must be answered within 24 hours
  • Maximum delivery time is 10 days from the date of purchase
  • Items must be accurately described and photographed
  • Counterfeit items are strictly prohibited
  • Sellers must comply with all applicable laws and regulations
  • YOOX reserves the right to suspend or terminate seller accounts for violations of the terms and conditions

How to learn to sell on YOOX

Here are some general tips on how to sell on YOOX:

  1. Research the platform: Before you start selling on YOOX, it is essential to understand how the platform works, what types of products are popular, and what the competition is like.
  2. Create a seller account: You can create a seller account on YOOX by filling out an application form on their website. Once your application is approved, you can start listing your products.
  3. List your products: When listing your products, make sure to include high-quality photos and detailed descriptions. Be honest about the condition of the item and any imperfections.
  4. Set competitive prices: YOOX is a marketplace, which means that there will be other sellers offering similar products. Make sure to set competitive prices to attract buyers.
  5. Provide excellent customer service: Respond to customer inquiries promptly and professionally. Ship your products quickly and provide tracking information.
  6. Build your reputation: Positive customer feedback is essential on YOOX. Make sure to provide excellent customer service and deliver high-quality products to build your reputation on the platform.

Conclusion

In conclusion, selling on YOOX is a great opportunity for fashion brands and designers to reach a wider audience and increase their visibility in the competitive world of fashion. With a global customer base and a reputation for quality and style, YOOX provides a platform for sellers to showcase their products and connect with fashion-conscious consumers. However, there are challenges such as the need for knowledge, errors, and scaling. That’s where e-tailize comes in, offering a centralized platform for managing inventory and sales on YOOX and other marketplaces. By following the selling conditions and general tips, sellers can build their reputation and succeed on YOOX.

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